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Field Marketing Manager – Cybersecurity, IAM, B2B SaaS
ExpertHiring. Own Orchid’s field marketing presence and full regional marketing motion .
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Own Orchid’s field marketing presence and full regional marketing motion
- Plan and execute industry conferences, trade shows, sponsorships, and cybersecurity and identity security events, including RSA, Gartner, and regional CISO forums
- Design and run Orchid-hosted executive programs, including roundtables, dinners, workshops, and bespoke experiences
- Build and run account-based field programs with regional sales representatives
- Manage end-to-end event logistics, including vendors, venues, speakers, booth production, budgets, and on-site execution
- Drive pre- and post-event engagement with demand generation and marketing operations
- Track and report field marketing ROI, pipeline sourced and influenced, attendance, and account engagement
- Partner with Product Marketing to maintain messaging consistency across field activities and regional sales tools
- Collaborate on integrated campaigns combining field activity with digital and content programs
- Report directly to the VP Marketing and work at the intersection of marketing and sales
Requirements
What you’ll need- 4–6 years of field marketing or event marketing experience in B2B SaaS, cybersecurity, or enterprise technology
- Proven ability to plan and execute a regional event calendar from scratch, managing budget, logistics, and vendor relationships simultaneously
- Strong partnership instincts with sales; understanding of pipeline and revenue
- Experience running executive programs and intimate customer experiences
- Hands-on experience with account-based field programs targeting specific high-value accounts
- Data-driven mindset; ability to track pipeline contribution and improve program mix
- Highly organized; ability to manage multiple events and programs simultaneously
- Based on the East Coast
- Willingness to travel regularly across the region and occasionally nationally
- Experience in cybersecurity, identity security, IAM, or adjacent enterprise security markets
- Familiarity with enterprise security buyers, including CISOs, IAM leads, and GRC teams
- Early-stage startup experience building a field marketing function without an existing playbook
- Experience with intent data and ABM platforms such as 6sense or Demandbase
- Existing relationships within the East Coast cybersecurity and enterprise IT community
Benefits
Comp & perks- $36M Seed Funding – Backed by Team8 and Intel Capital
- Major Enterprise Customers – Trusted by organizations including Costco
- Cybersecurity + AI – Operating at the intersection of identity security and AI
- High-Impact Early-Stage Opportunity – Individual contributions have significant visibility
- Build From the Ground Up – Ownership to shape the field marketing function and strategy