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Account and Sales Manager – Events and Exhibitions
Expo Centric. Manage and grow a portfolio of existing client accounts while identifying and securing new business opportunities .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in account management and business development, with a strong focus on client relationship building, project profitability, and effective communication. Proven ability to manage revenue targets and deliver tailored solutions in the exhibitions and events industry.
Highest-signal resume keywords
Account ManagementBusiness DevelopmentProposal PreparationProject Profitability ManagementClient Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Pipeline ManagementQuotations PreparationProject Scope ManagementBudget ManagementExhibition Stand ProductionEvent Delivery ProcessesCommercial Risk IdentificationClient Brief TranslationNegotiation SkillsStakeholder Management
Soft Skills
Excellent CommunicationStrong Organisational SkillsProactive Solutions-Focused ApproachRelationship BuildingCollaboration with Cross-Functional Teams
Industry Keywords
ExhibitionsExperiential MarketingSignageDisplaysCustom Fabrication
About the role
Key responsibilities & impact- Manage and grow a portfolio of existing client accounts while identifying and securing new business opportunities
- Build long-term relationships with corporate clients, event organisers, agencies, and exhibitors
- Understand client objectives, budgets, branding requirements, and project expectations
- Present tailored exhibition stands, event spaces, branded installations, and activation solutions
- Manage sales opportunities, follow up proposals, and maintain an accurate sales pipeline
- Work towards an annual revenue target of AUD $2 million across new business and existing accounts
- Translate client requirements into clear and detailed briefs for design, estimating, and production teams
- Collaborate with internal teams to develop creative, practical, and commercially viable solutions
- Prepare, present, and negotiate proposals and quotations
- Ensure pricing accurately reflects project scope, production, transport, installation, and associated costs
- Monitor project profitability, identify commercial risks, and achieve agreed revenue and gross profit targets
- Manage client communication from initial enquiry and quotation through to project completion
- Coordinate with design, project management, production, and operations teams
- Ensure accurate project handovers, documented requirements, and timely client approvals
- Monitor project progress, manage client expectations, and resolve issues collaboratively
- Coordinate project variations and secure approvals for additional costs
- Attend client meetings, site inspections, installations, and events when required
- Conduct post-project follow-ups to strengthen client relationships and identify repeat business opportunities
Requirements
What you’ll need- Experience in account management, sales, business development, or client relationship management
- Strong commercial awareness, with the ability to manage revenue targets, quotations, and project profitability
- Demonstrated ability to build relationships, identify opportunities, and convert enquiries into confirmed business
- Excellent communication, negotiation, presentation, and stakeholder management skills
- Strong organisational skills and the ability to manage multiple clients, projects, and competing deadlines
- Confidence working with cross-functional teams to deliver solutions that meet client expectations and budgets
- A proactive, solutions-focused approach and a genuine interest in growing client accounts
- Highly regarded: experience in exhibitions, events, experiential marketing, signage, displays, or custom fabrication
- Highly regarded: experience preparing proposals and quotations for project-based products or services
- Highly regarded: understanding of exhibition stand production, installation, or event delivery processes
- Highly regarded: experience managing both existing accounts and new business development
Benefits
Comp & perks- Work on diverse exhibition stands, branded activations, and event projects
- Collaborate with experienced design, production, and operations teams
- Build meaningful client relationships while contributing directly to business growth
- Take ownership of opportunities from the initial client brief through to successful project delivery