Fadami - Software & Innovation

Content Marketing Manager

• Create and develop ideas, content briefs, recurring segments, and content formats for brands’ digital channels
• Produce video content for Instagram, TikTok, YouTube, LinkedIn, and other digital channels
• Edit videos, adapting format, length, pacing, captions, music, audio, and other elements to each platform’s characteristics
• Appear on camera, presenting content and communicating directly with different audiences
• Produce Reels, Shorts, and vertical videos
• Support the production of longer-form content for YouTube and other digital formats
• Develop content briefs, scripts, hooks, and approaches to make content more engaging and relevant
• Participate in chats, interviews, and recordings
• Capture behind-the-scenes content, events, training sessions, projects, and visits
• Support image and audio capture during internal and external recordings
• Monitor trends, formats, references, and language used across social media
• Identify content opportunities arising from company events, projects, products, and day-to-day activities
• Adapt content to the language, audience, and characteristics of each channel
• Participate in visits, events, training sessions, projects, external activities, and occasional travel
• Collaborate on content calendar planning and organization
• Organize production, recording, editing, and publishing requests according to team priorities
• Track reach, views, engagement, retention, and content performance
• Identify, together with the team, the best-performing formats and content
• Suggest improvements to content briefs, scripts, formats, and approaches based on results
• Support the strengthening of the brands’ presence and positioning across digital channels

Mid-Level Content and Digital Media Creator