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FAT Brands Inc.

Community Marketing Coordinator

FAT Brands Inc.

. Develop and execute local marketing plans tailored to individual restaurants and markets .

Posted 9/29/2026full-timeRemote • California • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing local marketing plans, managing multiple projects, and building strong relationships with franchisees. Proficient in analyzing market data to identify opportunities and implementing creative marketing solutions tailored to individual communities.

Highest-signal resume keywords
Local Marketing Strategy DevelopmentProject Management SkillsRelationship-Building with FranchiseesData Analysis for Market OpportunitiesCreative Thinking in Brand Relevance

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Local Store MarketingFranchise MarketingRestaurant MarketingMarket Data InterpretationBudget ManagementEvent CoordinationMarketing Best PracticesStrategic Thinking
Soft Skills
Excellent Communication SkillsAttention to DetailResourcefulnessSolutions-Oriented Mindset
Tools & Technologies
AsanaGoogle Business ProfileCRM PlatformsLoyalty ProgramsSocial Media Platforms
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in Communications
Industry Keywords
Franchise OperationsCommunity InitiativesMarketing PlansStakeholder Engagement

About the role

Key responsibilities & impact
  • Develop and execute local marketing plans tailored to individual restaurants and markets
  • Serve as a day-to-day marketing resource to franchisees
  • Identify opportunities and develop market-specific strategies
  • Execute events, partnerships and community initiatives
  • Coordinate new restaurant marketing plans from pre-opening through launch
  • Lead local activations, events and partnerships while maintaining brand alignment
  • Coordinate creative requests from intake through final delivery
  • Provide guidance on marketing best practices and execution resources
  • Use sales, market and competitive data to identify opportunities and measure results
  • Assist the Digital Team with websites, SMS, e-clubs and app-based loyalty programs
  • Maintain ship lists, store location lists and location listing management tools
  • Maintain budgets, project timelines, store information, marketing resources and organizational tools
  • Support administrative duties including budgets, agendas, meeting notes and action items

Requirements

What you’ll need
  • 2+ years of marketing, local store marketing, franchise marketing, restaurant marketing or agency experience preferred
  • Experience working with franchisees, field teams, operators, or multiple stakeholders is a plus
  • Strong project management skills with the ability to manage multiple initiatives, deadlines and priorities simultaneously
  • Excellent written and verbal communication skills
  • Highly resourceful and solutions-oriented; comfortable navigating ambiguity and taking initiative
  • Strategic thinking and ability to identify opportunities and recommend practical marketing solutions
  • Strong attention to detail and follow-through
  • Ability to interpret basic sales, market and competitive data
  • Strong relationship-building skills and confidence working directly with franchisees and restaurant operators
  • Creative thinking and understanding of making a national brand relevant within individual communities
  • Proficiency with project management and marketing tools
  • Experience with Asana, Google Business Profile, social platforms, CRM/loyalty platforms and third-party delivery platforms is a plus
  • Bachelor’s degree in Marketing, Communications, or related field preferred

Benefits

Comp & perks
  • Fully remote work arrangement