Social Media Manager

FAT Brands Inc.

. Bring brand expertise and business priorities to strategic and creative discussions .

Posted 9/22/2026full-timeMiami • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in integrated marketing and community management, with a strong focus on experiential events and influencer relations. Capable of strategic planning and creative execution while fostering local partnerships and optimizing brand performance.

Highest-signal resume keywords

Integrated Marketing ManagementCommunity ManagementExperiential Event PlanningInfluencer RelationsPerformance Reporting

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing StrategyEvent Logistics CoordinationContent CreationSocial Media ManagementPerformance Data Analysis

Soft Skills

Strong CommunicationOrganizational SkillsCreative Problem SolvingRelationship BuildingGuest Experience Focus

Tools & Technologies

Social Media PlatformsCommunity Engagement Tools

Industry Keywords

Restaurant ExperienceHospitality ExperienceFranchise MarketingLocal StorytellingBrand Planning

About the role

Key responsibilities & impact

Bring brand expertise and business priorities to strategic and creative discussions
Provide approvals and collaborate cross-functionally on creative development
Serve as the community and guest-experience perspective in brand planning conversations
Own the integrated marketing/social calendar for assigned brands
Set promotional priorities and ensure cross-functional alignment across teams
Conceptualize and manage experiential activations and influencer events
Identify and cultivate relationships with relevant local and regional influencers
Coordinate event logistics and vendor/agency partners, ensuring on-brand execution
Drive daily engagement and guest care across community channels
Identify opportunities to surprise and delight fans
Foster and grow local community relationships
Monitor organic content and channel performance
Share business context behind performance data and partner on optimization recommendations
Source authentic local restaurant stories and guest moments
Facilitate on-site content capture
Identify and cultivate local partnership and collaboration opportunities
Serve as the go-to marketing resource for the assigned brand's daily needs
Support franchisee-facing marketing initiatives as needed

Requirements

What you’ll need

Ideal candidate will reside in Florida or Georgia
3–5+ years in marketing, community management, or brand/experiential events
Restaurant, hospitality, or franchise experience strongly preferred
Comfortable operating as both a strategic partner and a creative, hands-on planner
Strong writer/communicator with an eye for authentic, local storytelling
Highly organized and able to own a calendar and juggle multiple concurrent priorities
Willing and able to attend and oversee events, including evenings/weekends as needed
Experience with social/community platforms, influencer relations, and basic performance reporting
Must be available to meet locally for meetings and restaurant visits
Must be available for occasional overnight travel

Benefits

Comp & perks

Fully remote position
Occasional overnight travel
Exempt position