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Sales Manager – Fire Sales
Federal Signal Corporation. Increase Fire sales to meet sales objectives for the Western Region .
Posted 10/7/2026full-timeRemote • California • United StatesMid-LevelSenior💰 $75,000 - $85,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in sales strategy development and execution, with a focus on increasing Fire sales and managing distributor networks. Proficient in market analysis, customer communication, and administrative reporting to drive business growth.
Highest-signal resume keywords
Sales Strategy DevelopmentMarket Trend AnalysisDistributor Network ManagementCustomer CommunicationForecasting and Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales PlanningMarket Coverage DocumentationSales Quota ManagementTroubleshooting CapabilitiesForecasting
Soft Skills
Verbal CommunicationWritten CommunicationInterpersonal Skills
Tools & Technologies
Word Processing SoftwareDatabase SoftwareSpreadsheet Software
Industry Keywords
Fire SalesAutomotive SalesFleet SalesTrade Show ParticipationBusiness Development
About the role
Key responsibilities & impact- Increase Fire sales to meet sales objectives for the Western Region
- Lead sales efforts to develop new account Fire opportunities
- Maintain awareness of market trends and competition
- Coordinate activities to obtain assigned new business and sales quota
- Communicate with business unit personnel regarding business environment, products, pricing, product mix, technology, market trends, and operational issues
- Respond to competitive and market opportunities and communications from distributors, dealers, OEMs, end users, and the factory
- Communicate pertinent matters to manufacturer representatives and group staff
- Develop and implement an annual sales plan
- Coordinate participation in local, state, regional, and national trade shows
- Maintain quarterly market coverage documentation
- Process annual distributor agreements and manage distributor network additions and deletions
- Control expenses effectively
- Facilitate timely information flow to the factory, sales representatives, and accounts
- Work with the inside sales team to maintain quotations and acceptable margins
- Forecast monthly sales by product to coordinate production and delivery
- Complete administrative responsibilities including expense reports, new business reports, quarterly narratives, schedules, and forecasts
Requirements
What you’ll need- Bachelor's Degree in a relevant field of study preferred (e.g., Business, Marketing, etc.)
- Five (5) years' experience in Automotive, Fleet and/or Fire Department sales preferred
- Willingness to travel extensively
- Working knowledge of word processing, database and spreadsheet software
- Strong customer issue trouble-shooting capabilities using multiple channels
- Excellent verbal and written communication skills
- Ability to communicate information effectively to diverse audiences
- Ability to speak, read, and write in Spanish is a plus
Benefits
Comp & perks- Sales Incentive Plan Bonus
- Cell phone
- Computer
- Use of company vehicle
- Approved travel expenses
- Annual bonus potential
- Life insurance
- Medical insurance
- Dental insurance
- Vision insurance
- Paid holidays
- Paid vacation
- 401(k) with matching contributions
- Tuition reimbursement
- Career growth opportunities
- Smoke-free, drug-free workplace