Account-Based Marketing Manager

Fieldwire by Hilti

. Build and run Fieldwire's account-based marketing strategy .

Posted 11/10/2026full-timeRemote • United StatesMid-LevelSenior💰 $130,000 - $150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in account-based marketing strategy, leveraging the 6sense platform for managing intent data and audience engagement. Proven ability to design and execute multi-channel campaigns while aligning with sales teams and tracking ABM metrics for performance optimization.

Highest-signal resume keywords

Account-Based Marketing Strategy6sense Platform ManagementMulti-Channel Campaign ExecutionDemand Generation StrategyB2B SaaS Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Account Engagement SignalsIntent Data ManagementMQL LogicPipeline StagesCRM Data FlowsMarketing Automation PlatformsABM Metrics TrackingRevenue Attribution PlatformsAudience TargetingBudget Management

Soft Skills

Independent OperationCollaborationAdaptability

Tools & Technologies

SalesforceMarketoDreamdataLinkedIn Ads

Industry Keywords

Construction TechField Operations SoftwareB2B SaaSInternational Campaign Execution

About the role

Key responsibilities & impact

Build and run Fieldwire's account-based marketing strategy
Own the 6sense platform, managing intent data, audiences, account engagement signals, and actionable insights
Build and maintain the target account list and refine the ICP across markets and segments
Design and execute multi-channel ABM campaigns across paid media, email, content, and sales outreach
Align with sales teams on target accounts, intent signals, lead quality, and pipeline progression
Collaborate with agency, design, and content teams on account-specific assets and messaging for construction and field operations personas
Define and track ABM metrics including account engagement, pipeline influenced, and deal velocity
Report on program performance with clear recommendations
Manage ABM budgets and resources to maximize ROI
Contribute to demand generation strategy and connect ABM with inbound and lifecycle motions

Requirements

What you’ll need

Bachelor's degree in Business, Marketing, or similar field
4-6 years of experience in B2B SaaS demand generation or ABM, with demonstrated hands-on ownership of account-based programs
Direct, hands-on experience with the 6sense platform
Understanding of MQL logic, pipeline stages, and CRM data flows in Salesforce
Experience with Marketo or a comparable marketing automation platform
Ability to operate independently in a fast-paced environment where priorities shift
Experience in construction tech, field operations software, or other industry-specific B2B SaaS (preferred)
Exposure to multi-market or international campaign execution (preferred)
Experience with Dreamdata or similar revenue attribution platforms (preferred)
Familiarity with LinkedIn Ads and intent-based audience targeting (preferred)

Benefits

Comp & perks

Corporate bonus eligibility of up to 30%