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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and optimizing user-facing web applications using modern JavaScript frameworks, with a strong focus on web performance, SEO, and conversion rates. Capable of collaborating cross-functionally to align technical initiatives with business objectives and customer acquisition goals.
Highest-signal resume keywords
Modern JavaScript Frameworks (Next.js)Web Performance OptimizationCSS and Tailwind CSSGit and Code ReviewsGoogle Analytics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Web DevelopmentDynamic RoutingData-Fetching PatternsState ManagementFront-End Performance OptimizationHeadless CMS SolutionsModern Front-End Build ToolingTechnical ScopingProject PlanningConversion Rate Optimization
Soft Skills
CollaborationMentoringCommunicationStrategic ThinkingOwnership Mindset
Tools & Technologies
Google Search ConsoleWebpackBrowser ToolingReal-World MetricsUtility-First Frameworks
Industry Keywords
B2B SaaSMQLsSQLsRevenue MarketingCore Web Vitals
Tech Stack
Tools & technologiesJavaScriptNext.jsWebpack
About the role
Key responsibilities & impact- Maintain and implement new web experiences on Fleetio's Marketing website.
- Build and optimize high-converting landing pages and funnels.
- Align web initiatives with quarterly business objectives and broader company growth goals.
- Shape and scale the marketing website.
- Focus on web performance, SEO, and conversion rates.
- Collaborate with company partners to plan and execute larger initiatives from technical scoping through delivery.
- Perform code reviews.
- Support ongoing site maintenance.
- Monitor accessibility and performance.
- Collaborate with Content, Brand, Marketing, Design, Product, MOPs, Sales, and Engineering teams to deliver high-quality web experiences.
Requirements
What you’ll need- 2+ years of professional web development experience; B2B SaaS experience preferred.
- Extensive experience building user-facing web applications with modern JavaScript frameworks (e.g., Next.js).
- Experience with dynamic routing, data-fetching patterns, and rendering strategies (SSR, SSG, ISR, CSR).
- Experience with state management and front-end performance optimization.
- Strong proficiency with modern CSS and styling approaches, including utility-first frameworks such as Tailwind CSS.
- Experience building and customizing headless CMS solutions and integrating them into front-end applications; familiarity with Sanity and GROQ is a plus.
- Strong understanding of web performance best practices and their impact on SEO, Core Web Vitals, and conversion rates, with hands-on experience measuring and improving performance using browser tooling and real-world metrics.
- Experience with modern front-end build tooling, including Webpack configuration, loaders, plugins, and build pipeline troubleshooting.
- Experience planning projects end-to-end, including technical scoping, estimation, and task breakdown.
- Strong experience with Git and collaborative workflows, including leading and participating in code reviews.
- Strong ownership mindset with the ability to independently plan, prioritize, and deliver complex projects.
- Excellent collaboration skills, working cross-functionally with Marketing, Design, Product, MOPs, Sales, and Engineering.
- Comfortable mentoring other developers and providing clear, constructive feedback through code reviews.
- Ability to communicate technical concepts effectively to both technical and non-technical stakeholders.
- Strategic thinker who aligns technical decisions with business goals and customer acquisition outcomes.
- Proficiency in Google Analytics, including setting up and mapping events, tracking and analyzing data, and using Google Search Console to connect SEO insights to website optimization decisions.
- Ability to apply marketing goals and metrics to web builds, including attributing MQLs, SQLs, and pipeline impact to development work within the Revenue Marketing umbrella.
- Personal interest in staying current with emerging tools, frameworks, and best practices in front-end development.
Benefits
Comp & perks- Multiple health/dental coverage options (100% coverage for employee, 50% for family)
- Vision insurance
- Incentive stock options
- 401(k) match of 4%
- PTO - 4 weeks (increases at year two!)
- 12 company holidays + 2 floating holidays
- Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid)
- FSA & HSA options
- Short and long term disability (short term 100% paid)
- Community service funds
- Professional development funds
- Wellbeing fund - $150 quarterly
- Business expense stipend - $125 quarterly
- Mac laptop + new hire equipment stipend
- Fully stocked kitchen with tons of drinks & snacks (BHM only)
- Remote working friendly since 2012
