Director of Sales – Education

FloWater

. Develop and execute sales strategies across K-12 schools, school districts, higher education, and other educational organizations .

Posted 10/6/2026full-timeRemote • United StatesLead💰 $110,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B sales within the education sector, focusing on strategic account management, relationship building, and navigating complex procurement processes. Proven ability to develop partnerships and drive growth across K-12 and higher education organizations.

Highest-signal resume keywords

B2B Sales ExperienceStrategic Account PlanningPipeline ManagementCross-Functional CollaborationEducation Purchasing Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentBusiness DevelopmentNegotiation SkillsForecastingCRM Skills

Soft Skills

Relationship BuildingCommunication SkillsSelf-MotivatedEntrepreneurial SpiritExecutive Presence

Industry Keywords

K-12 EducationHigher EducationProcurement ProcessesDecision-Making StructuresSustainability

About the role

Key responsibilities & impact

Develop and execute sales strategies across K-12 schools, school districts, higher education, and other educational organizations
Identify, prospect, and close high-value opportunities across schools, districts, multi-school systems, and multi-campus organizations
Build relationships with superintendents, administrators, facilities leaders, procurement teams, sustainability leaders, and other decision-makers
Navigate education purchasing processes, budgets, procurement requirements, district decision-making structures, and cooperative purchasing opportunities
Expand strategic accounts across additional schools, campuses, departments, and districts
Maintain pipeline health, manage opportunities through the sales process, and provide forecasting and reporting to sales leadership
Develop strategic partnerships with organizations, associations, and partners
Communicate FloWater’s value proposition and build business cases around sustainability, wellness, cost, and student and staff experience
Provide education-market insights to shape broader go-to-market strategy
Collaborate with Marketing, Customer Success, Operations, Finance, and Sales leadership through implementation and expansion
Attend customer meetings, conferences, trade shows, and education-related events
Share market insights and demonstrate ownership, energy, and urgency

Requirements

What you’ll need

7+ years of successful B2B sales experience, preferably selling into K-12, higher education, or public-sector organizations
Experience leading, developing, and managing a high-performing team
Proven track record of achieving or exceeding sales targets and developing new business
Strong understanding of education purchasing, procurement, budgeting, and decision-making processes
Ability to navigate complex, multi-stakeholder sales cycles and build relationships with senior decision-makers
Strong strategic account planning, business development, negotiation, presentation, and communication skills
Strong pipeline management, forecasting, and CRM skills
Ability to develop strategic partnerships and identify district-wide and multi-location growth opportunities
Strong cross-functional collaboration skills in a fast-paced, growth-oriented environment
Self-motivated, entrepreneurial, and confident with strong executive presence
Passion for FloWater’s product, customers, mission, and improving hydration and sustainability in schools
Willingness to travel nationally for customer meetings, conferences, trade shows, and education-focused events
Must be within 60 miles of a major airport

Benefits

Comp & perks

Medical, dental, and vision insurance
FSA
401(k)
Partially paid parental leave
Paid Time Off
Opportunity to work for a growing, mission-driven company
Collaboration-focused, authentic, and idea-driven team environment