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Marketing Data Delivery Executive
Flutter UK & Ireland. Deliver best-in-class marketing experiences for players .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in CRM data management and campaign execution across multiple channels, with a strong focus on quality control and performance monitoring. Proficient in SQL and familiar with campaign toolsets to optimize marketing strategies and enhance customer engagement.
Highest-signal resume keywords
CRM Data ManagementCampaign Targeting ToolkitSQL ProficiencyCampaign Management ToolsCRM Segmentation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data ManagementCampaign AnalysisData InterrogationData ManipulationQuality ControlAutomated Campaign DeliveryTargeted Marketing CampaignsPerformance MonitoringProcess OptimizationData Requirement Mapping
Soft Skills
CollaborationCommunicationProblem-Solving
Tools & Technologies
Adobe CampaignBloomreach Engagement
Industry Keywords
Multi-Channel CommunicationsDatabase MarketingCustomer Segmentation
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Deliver best-in-class marketing experiences for players
- Work on the Customer Data Roadmap to implement best practices and efficiency initiatives for the marketing technology stack
- Collaborate with Planners, Creation & Innovation Experts, and Campaign Managers
- Own the CRM data delivery process for BAU and automated processes across multiple channels
- Build, quality-check, and deliver accurate campaign flows from incoming commercial briefs
- Champion quality-control enhancements and ensure best practices for targeting and suppressions
- Manage the build, quality control, and delivery of targeted marketing campaigns across international markets
- Deliver automated and triggered programmes for customer segments and life stages
- Deliver CRM programmes across Email, SMS, Push, and Social channels
- Document, customise, and optimise campaign management processes
- Monitor performance and resolve delivery issues
- Map CRM requirements to system and technical requirements
- Identify data or process gaps and recommend fixes
- Own, plan, coordinate, and manage new data requirements with database teams
- Communicate status of data requirements
Requirements
What you’ll need- Understanding of data management and CRM best practice within multi-channel communications
- Strong understanding of the campaign targeting toolkit, including data interrogation, data manipulation, campaign management and analysis tools
- Ability to work with both technical and non-technical team members and navigate complex data landscapes
- Strong understanding of CRM segmentation and database marketing
- Proficiency using SQL
- Experience using campaign toolsets such as Adobe Campaign or Bloomreach Engagement is a bonus
- You do not have to meet all the requirements listed to apply for this role
Benefits
Comp & perks- Flexible ways of working
- £/€1,000 learning fund
- Yearly bonus
- Unlimited Holiday
- Pension contribution scheme
- Private healthcare
- Access to thousands of Udemy courses
- Invest via the Company Sharesave Scheme
- 16 hours paid volunteering time per year