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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in channel marketing and trade marketing within the Music Technology and Consumer Electronics sectors, with a strong focus on campaign execution, brand representation, and partner relationship management. Proficient in developing localized marketing strategies and executing promotional activities that drive demand generation and brand awareness.
Highest-signal resume keywords
Fluent In German And EnglishChannel Marketing ExperienceProject And Time-Management SkillsRetail And E-Commerce FamiliarityEvent Planning And Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign PlanningMarketing Strategy DevelopmentBrand Representation PrinciplesDemand GenerationPromotional Activity Management
Soft Skills
Excellent Communication SkillsHighly OrganisedDetail OrientedProactive MindsetConfidence In Managing Relationships
Industry Keywords
Music TechnologyConsumer ElectronicsMulti-Brand EnvironmentDACH RegionBNLX Region
About the role
Key responsibilities & impact- Support marketing activity for Focusrite Group's Content Creation brands, including Focusrite, Novation, ADAM Audio, Sequential and Oberheim
- Own the day-to-day channel marketing relationship with direct-to-reseller partners across Germany, Austria and Switzerland
- Translate regional and global brand marketing strategies into local activity across reseller stores, digital and e-commerce channels, local media, and artist, creator and influencer networks
- Plan and execute campaigns, product launches, promotions and partner marketing activity supporting demand generation, sell-through and brand objectives
- Manage proactive marketing plans and reactive partner requirements according to commercial opportunity, product priorities and regional focuses
- Maintain reseller communication, planning, delivery and follow-up of marketing deliverables
- Collaborate with Sales to identify commercial opportunities and align marketing with revenue and sell-through priorities
- Coordinate launches, campaigns and promotions, delivering assets, messaging and partner deliverables on time
- Audit priority reseller partners for brand representation, campaign execution, product content, promotional activity and marketing-plan adherence
- Develop and adapt marketing plans aligned with regional strategies and brand objectives
- Work with senior regional marketing leadership to devise and execute partner campaigns
- Support planning and execution of local events, including logistics and on-site delivery, particularly in DACH and BNLX
- Collaborate with Localisation to tailor campaign assets for German-language markets
- Develop local-language media relationships for PR, editorial and promotional opportunities
- Build relationships with local artists, creators and influencers to support product demand and brand awareness
Requirements
What you’ll need- Fluent written and spoken German and English; additional languages are an advantage
- Previous experience within a trade marketing or channel marketing role, ideally within a Music Technology, Consumer Electronics, or multi-brand environment
- Strong project and time-management skills
- Ability to manage multiple campaigns, partners and deadlines simultaneously
- Excellent written and verbal communication skills
- Familiarity with retail/e-commerce environments and strong brand representation principles
- Experience supporting events and/or partner activations
- Willingness and ability to travel regionally
- Commercially minded and proactive
- Highly organised and detail oriented
- Confidence managing external relationships
- Comfortable operating in a fast-paced, changing environment
- Ability to prioritise competing requests and make sensible decisions about time and resource investment
Benefits
Comp & perks- Equal opportunity employer committed to Diversity and Inclusion
- Open-door culture encouraging innovation
- Support for individual development
- Permanent employment
