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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive sales leadership capabilities with a focus on driving bookings, revenue growth, and market-share expansion through effective team management and cross-functional collaboration. Proficient in forecasting, funnel management, and leveraging customer insights to influence commercial strategies.
Highest-signal resume keywords
Sales LeadershipForecast AccuracyCross-Functional CollaborationCustomer EngagementChange Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy DevelopmentFunnel ManagementData AnalysisRevenue GrowthMarket-Share ExpansionPerformance ManagementSales Productivity ImprovementCRM DisciplineTerritory DesignJoint Go-To-Market Motions
Soft Skills
CoachingMentoringTeam BuildingAnalytical SkillsExecutive Presence
Certifications & Qualifications
Bachelor's DegreeMBA or Advanced Degree Preferred
Industry Keywords
Electrical EquipmentIndustrial EquipmentTest and MeasurementData CentersUtilitiesPower GenerationEV ChargingContinuous ImprovementTechnical EducationWorkforce Development
About the role
Key responsibilities & impact- Lead all field sales activity across the United States and manage five District Sales Managers
- Lead frontline territory sales teams with accountability for bookings, point-of-sale growth, funnel creation and conversion, market-share expansion, and customer retention
- Establish field operating rhythms covering forecasting, funnel discipline, territory design, and performance management
- Coach, develop, mentor, evaluate, and appraise District Sales Managers and district performance
- Diagnose performance gaps, implement root-cause countermeasures, and drive accountability
- Maintain close engagement with customers, frontline sellers, and channel partners through in-market leadership
- Develop and execute Americas industrial commercial field strategy through district plans, coverage models, and quotas
- Shape territory design, coverage, resource allocation, and responses to market shifts
- Identify underpenetrated segments, geographies, and product categories and direct growth efforts
- Analyze competitive activity, pricing dynamics, and displacement risk
- Own forecast accuracy, pipeline integrity, funnel reviews, conversion velocity, and sales operating mechanisms
- Drive demand-generation lead follow-through and use data to manage win rates, funnel additions, closed-won trends, coverage ratios, backlog conversion, and delivery risk
- Build relationships with key customers and executive stakeholders and lead Key Account Reviews
- Strengthen joint execution with electrical and industrial distribution partners through planning, joint selling, workshops, and lunch-and-learn programs
- Champion end-to-end customer experience and resolve service, calibration, fulfillment, order support, and commercial barriers
- Influence specifications, standards, and approved-vendor decisions at large end users, contractors, and utilities
- Partner with Marketing, Product Management, Sales Enablement, Service, Operations, Customer Support, Channel, and National Account teams
- Translate customer insights into messaging, positioning, campaigns, product improvements, training, and innovation priorities
- Recruit, retain, and cultivate sales talent and build succession benches for leadership roles
- Build engagement and cohesion across a geographically distributed, largely remote sales team
- Reinforce accountability, continuous improvement, safety, and integrity-first customer engagement
Requirements
What you’ll need- 10+ years of progressive sales and sales leadership experience in a dynamic, matrixed organization
- Experience leading second-line managers
- Ability to lead through growth, change, and ambiguity while maintaining engagement, accountability, and performance
- Success creating highly engaged teams through empowerment, coaching, and talent development
- Ability to build collaborative cross-functional relationships and incorporate diverse perspectives
- Track record driving bookings and revenue growth, customer expansion, and market-share gain through a distributed field sales organization
- Change management and cross-functional collaboration experience in a commercially complex environment
- Experience owning organizational-level forecast accuracy, funnel management, and CRM discipline
- Experience using customer insights and market trends to influence commercial strategy, solution development, or go-to-market innovation
- Experience selling through and with distribution channel partners and building joint go-to-market motions with distributors and contractor networks
- Strong executive presence and potential for succession into Vice President or General Manager roles
- Record of building engagement across a virtual sales team while recruiting, retaining, and developing sales talent
- Excellent analytical skills and business judgment
- Strong leadership and sales competence with a hands-on mentality
- Ability to operate in structured processes and ambiguous build-it-from-scratch situations
- Willingness to travel up to 50% across North America
- Bachelor's degree required
- Preferred: direct experience in test and measurement, electrical or industrial equipment, industrial maintenance and reliability, or adjacent technical industries
- Preferred: familiarity with electrical troubleshooting, preventive and predictive maintenance, power quality analysis, thermal imaging, and condition monitoring
- Preferred: experience selling into data centers, distributed energy and EV charging, utilities and power generation, or advanced manufacturing
- Preferred: experience with national and regional electrical or industrial distribution partners and national account structures
- Preferred: experience influencing standards, specifications, or approved vendor lists
- Preferred: experience improving sales productivity through process design, tooling, analytics, or commercial operating systems
- Preferred: experience building or scaling business development, specialist, or vertical-focused selling resources
- Preferred: exposure to workforce development, technical education, or early-in-career channel programs
- Preferred: experience in continuous-improvement or business-system-driven environments
- MBA or advanced degree preferred
Benefits
Comp & perks- Opportunity to shape commercial strategy and influence growth across Fluke's industrial customer segment
- Career upside and succession pathway toward Vice President or General Manager roles within Fluke and Fortive
- Meaningful growth opportunities and leadership development
- Continuous learning and development culture
- Equal opportunity employment
- Reasonable accommodations for applicants with disabilities
