SLED Market Sales Director

Four Inc.

. Lead Four Inc.’s SLED business sales strategy and execution .

Posted 10/22/2026full-timeHerndon • Virginia • United StatesLead💰 $225,000 - $250,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in SLED IT sales strategy, including contract management, relationship building, and market analysis. Proven ability to lead teams, adapt to market dynamics, and execute growth strategies for public sector accounts.

Highest-signal resume keywords

SLED IT Sales ExperienceContract ManagementLeadership SkillsCustomer Relationship Management (CRM)Enterprise Sales Processes

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Bachelor’s Degree in Business AdministrationSLED Acquisition Contracts FamiliarityRFPs/RFQs/RFIs KnowledgeComplex Software Sales UnderstandingAnalytical Problem-SolvingDecision-Making AbilitiesPipeline ManagementOpportunity GovernancePricing Strategy RecommendationsBest-Practices Training Development

Soft Skills

Exceptional Communication SkillsInterpersonal SkillsTeam Environment ContributionAdaptability to Market DynamicsIssue Resolution Management

Tools & Technologies

MS Office ProficiencyWorkflow Support Systems

Industry Keywords

SLED Business Sales StrategyContract UtilizationTerritory PlanningProcurement TrendsEmerging Technology NeedsChannel PartnershipsValue-Added ResellersPublic Sector Teaming ArrangementsTradeshows ExperienceMarket Dynamics

About the role

Key responsibilities & impact

Lead Four Inc.’s SLED business sales strategy and execution
Own the growth strategy for the SLED account landscape, including target agencies, contract vehicles, partner motions, priority pursuits, and growth goals
Establish and maintain relationships with manufacturers and partners to understand their SLED strategies
Increase contract utilization of Four Inc.’s existing SLED contract portfolio
Develop and implement capture and management plans for targeted SLED contract vehicles, including business case justifications, win strategies, and pricing strategy recommendations
Foster relationships with key SLED decision-makers
Engage in territory planning, relationship development, and new opportunity identification with account sales teams, manufacturers, and partners
Develop best-practices training on contract requirements, regulations, management, and reporting from contract award through closeout
Collaborate with Four Inc. staff on go-to-market strategy and marketing of the SLED program
Monitor agency priorities, procurement trends, competitor activity, and emerging technology needs
Maintain disciplined pipeline management, accurate forecasts, and opportunity governance against revenue goals
Represent Four Inc. at strategic events and build channel partnerships with SLED value-added resellers and solution providers
Perform other duties as assigned

Requirements

What you’ll need

Bachelor’s degree in business administration or a related field
5–10 years of SLED IT sales and acquisition experience
Familiarity with state and local acquisition contracts and sales cycles, specifically NASPO, OMNIA, TX DIR, and SourceWell
Strong leadership and management skills
Ability to adapt to evolving market dynamics and industry trends
Knowledge of enterprise sales processes, including RFPs/RFQs/RFIs, proposals, and public sector teaming arrangements
Understanding of complex enterprise software and hardware sales cycles, technology solutions, and industry terminology
SLED event and tradeshow experience
Excellent analytical, problem-solving, and decision-making abilities
Exceptional communication and interpersonal skills
Excellent computer skills and proficiency in MS Office applications
Customer Relationship Management (CRM) experience
Understanding of workflow and other support systems
Ability to manage and contribute to a strong team environment
Proven ability to manage issue resolution processes and provide excellent customer service
Ability to function in a matrixed leadership environment
Ability to travel occasionally, generally 2–3 trips per quarter
Ability to perform the listed physical requirements, including prolonged sitting or standing, computer use, and occasional lifting under 40 lbs

Benefits

Comp & perks

Medical, dental, and vision insurance
401(k) with company match
Company-paid life insurance
Short-term and long-term disability insurance
Paid time off
All federal holidays off
Regular office happy hours
Peer-to-peer recognition program
Complimentary access to the building gym
Hybrid work environment
Opportunities for professional development and career growth