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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media management, content creation, and marketing campaign execution, with strong client-facing communication skills and the ability to manage competing priorities effectively.
Highest-signal resume keywords
Social Media ManagementContent CreationMarketing Campaign ExecutionClient-Facing CommunicationCalendar Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
LinkedIn AdsMeta Ad CampaignsEmail CampaignsKPI TrackingMedia RelationsWriting SkillsPitching JournalistsFreelancer ManagementContent Growth on TikTokMarketing Fundamentals
Soft Skills
Personable CommunicationReliabilityAdaptabilityBrainstormingTimeliness
Tools & Technologies
HubSpotOutlookGoogle WorkspaceSlackZoomCanvaLinkedIn Post Scheduler
Certifications & Qualifications
Marketing Degree
Industry Keywords
MarketingCommunicationsPRAdvertisingAgency Experience
About the role
Key responsibilities & impact- Own social media and content on LinkedIn, TikTok and other platforms, focusing on growing leads.
- Write and schedule LinkedIn posts, manage automated DM campaigns, and comment on posts on the founder's behalf.
- Plan and run LinkedIn and Meta ad campaigns and outbound email campaigns; write copy and track KPI results.
- Oversee outsourced marketing teams and freelancers and hold them accountable for deliverables.
- Support PR and media outreach by drafting pitches and materials and tracking outreach.
- Send clients weekly activity trackers and follow up on action items.
- Ramp up to full client communication within 60 to 90 days and eventually take client calls on the founder's behalf.
- Organize the founder's to-do list, separate tasks from ideas, and hold him accountable to priorities.
- Time-block the founder's calendar, plan the next day's schedule, and adjust it after review.
- Manage Outlook calendar and inbox, prepare meeting briefs, and organize follow-ups.
- Send end-of-day check-ins covering completed work, concerns and wins.
- Keep HubSpot updated and help recruit freelance contractors when needed.
Requirements
What you’ll need- A background in marketing, communications, PR or advertising, through a degree or work experience. A marketing degree is a strong plus.
- Proven, hands-on marketing experience: you know the fundamentals of social media, content and campaigns and can plug in right away.
- At least 3 years of experience as an Executive Assistant, Operations Manager, Virtual Assistant or in a similar support role.
- Excellent written and spoken English (C1 or above).
- Strong writing skills and the ability to adapt to someone else's voice and tone.
- Experience managing calendars, to-do lists and competing priorities.
- Professional, client-facing communication skills, with confidence on calls.
- Personable and conversational, open to brainstorming, hardworking and reliable about deadlines.
- Responsive and timely during US Eastern Time business hours.
- Reliable high-speed internet and a quiet home office setup.
- Experience working at a marketing or PR agency (strongly preferred).
- Experience running LinkedIn Ads or Meta ad campaigns.
- Experience growing content on TikTok or other social platforms.
- Experience managing freelancers, agencies or contractor teams.
- Media relations or PR experience, such as pitching journalists or writing press releases.
- Familiarity with Outlook, Google Workspace, Slack, Zoom, Canva, LinkedIn's post scheduler and HubSpot.
Benefits
Comp & perks- Year-end bonus, plus other applicable bonuses
- Health insurance allowance
- PTO + Holidays
- Training and ongoing support from the FreedUp team