PR Specialist, EA Support – LATAM

FreedUp

. Own social media and content strategy on LinkedIn, TikTok and other platforms .

Posted 10/23/2026full-timeRemote • Mexico, Colombia, BrazilMid-LevelSenior💰 $800 - $1,800 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media and content strategy, particularly on LinkedIn and TikTok, with strong writing skills and the ability to manage marketing campaigns and client communications effectively. Proficient in managing calendars and priorities while supporting PR efforts and overseeing outsourced teams.

Highest-signal resume keywords

Social Media ManagementContent Strategy DevelopmentLinkedIn Advertising CampaignsClient-Facing CommunicationFreelancer Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing ExperienceCampaign CopywritingKPI TrackingCalendar ManagementMedia RelationsPR OutreachContent Growth on TikTokAutomated DM CampaignsEmail Campaign ManagementTask Organization

Soft Skills

Excellent Written CommunicationPersonable and ConversationalReliable and Deadline-OrientedAdaptability to Voice and ToneProfessional Communication Skills

Tools & Technologies

OutlookGoogle WorkspaceSlackZoomCanvaHubSpotLinkedIn Post Scheduler

Industry Keywords

MarketingCommunicationsPublic RelationsAdvertisingSocial Media Campaigns

About the role

Key responsibilities & impact

Own social media and content strategy on LinkedIn, TikTok and other platforms
Write and schedule LinkedIn posts, manage automated DM campaigns and comment on posts on the founder's behalf
Plan and run LinkedIn and Meta advertising campaigns and outbound email campaigns
Write campaign copy and track results against KPIs
Manage outsourced marketing teams and freelancers and report on their performance
Support PR and media outreach by drafting pitches and materials and tracking outreach
Send clients weekly activity trackers and follow up on action items
Ramp up to direct client communication within 60–90 days and eventually take client calls for the founder
Organize the founder's task list and hold him accountable to priorities
Time-block and manage the founder's calendar and inbox using Outlook
Prepare meeting briefs and organize follow-ups
Send end-of-day check-ins covering completed work, concerns and wins
Keep HubSpot updated and help recruit freelance contractors
Complete the stated hiring process, including a Loom introduction, interviews and work evaluation

Requirements

What you’ll need

Background in marketing, communications, PR or advertising through a degree or work experience
Proven, hands-on marketing experience covering social media, content and campaigns
At least 3 years of experience as an Executive Assistant, Operations Manager, Virtual Assistant or similar support role
Excellent written and spoken English (C1 or above)
Strong writing skills and ability to adapt to another person's voice and tone
Experience managing calendars, to-do lists and competing priorities
Professional, client-facing communication skills and confidence on calls
Personable, conversational, hardworking and reliable about deadlines
Responsiveness during US Eastern Time business hours
Reliable high-speed internet and quiet home office setup
Experience at a marketing or PR agency strongly preferred
Experience with LinkedIn Ads or Meta ad campaigns
Experience growing content on TikTok or other social platforms
Experience managing freelancers, agencies or contractor teams
Media relations or PR experience, such as pitching journalists or writing press releases
Familiarity with Outlook, Google Workspace, Slack, Zoom, Canva, LinkedIn post scheduler and HubSpot

Benefits

Comp & perks

Compensation in USD
Year-end bonus, plus other applicable bonuses
Health insurance allowance
PTO + Holidays
Training and ongoing support from the FreedUp team