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Frida

Paid Social Video Editor – Freelance

Frida

. Edit short-form paid social ads for Meta and TikTok .

Posted 10/9/2026contractRemote • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in editing direct-response and e-commerce ads for platforms like Meta and TikTok, focusing on conversion-driven creative strategies. Proficient in utilizing visual elements and performance feedback to enhance ad effectiveness and viewer retention.

Highest-signal resume keywords
Experience Editing Direct-Response AdsProficiency in Premiere ProUnderstanding of Paid Social Creative PerformanceExperience with UGC and Short-Form Social Video AdsAbility to Edit Toward Conversion

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Editing Direct-Response AdsCreative Testing and IterationUnderstanding of Retention and Watch TimeUse of Visual Pattern InterruptsEditing Footage for ConversionOn-Screen Text and CaptionsB-Roll UsageFast PacingCreating Platform-Native AdsBuilding Credibility and Social Proof
Soft Skills
Strong Instincts for HooksClear Communication of Product Benefits
Tools & Technologies
Premiere ProAfter EffectsCapCutDaVinci ResolveAI Tools in Editing Workflow
Industry Keywords
Paid SocialE-CommerceDTC BrandsUGCConversion-Focused Ads

About the role

Key responsibilities & impact
  • Edit short-form paid social ads for Meta and TikTok
  • Create UGC-style, creator-led, product demo, testimonial, and benefit-driven ads
  • Turn raw footage, scripts, voiceovers, and creative briefs into polished, conversion-focused ads
  • Develop creative variations of winning ads for continued testing
  • Test hooks, openings, pacing, captions, visuals, structures, and calls to action
  • Use b-roll, on-screen text, motion graphics, sound design, and pattern interrupts to improve retention
  • Adapt creative based on performance feedback and learnings
  • Create platform-native ads that feel organic while being built to convert
  • Support additional projects and responsibilities as business needs and priorities evolve
  • Collaborate closely with paid social and creative teams

Requirements

What you’ll need
  • Experience editing direct-response or e-commerce ads
  • Understanding of paid social creative performance
  • Strong instincts for hooks and the first 1–3 seconds of an ad
  • Fast, intentional pacing
  • Understanding of retention, hold rate, and watch time
  • Ability to use visual pattern interrupts
  • Experience with on-screen text, captions, graphics, and b-roll
  • Ability to make footage feel native to Meta and TikTok
  • Ability to clearly communicate product benefits
  • Ability to build credibility, desire, and social proof
  • Ability to edit toward conversion, not just aesthetics
  • Experience with creative testing and iteration
  • Ability to simplify, cut, reorder, or restructure footage to strengthen ads
  • Experience with Meta/Facebook and TikTok ad creative
  • Experience with paid social and performance creative
  • Experience with e-commerce or DTC brands
  • Experience with UGC and short-form social video ads
  • Experience with direct-response advertising
  • Proficiency in Premiere Pro, After Effects, CapCut, DaVinci Resolve, or similar
  • Experience using AI tools in an editing workflow is a plus

Benefits

Comp & perks
  • Ongoing freelance work, structured hourly or per project depending on fit
  • Fully remote work
  • Opportunity to build a long-term relationship with Frida
  • Consistent access to footage, concepts, and creative briefs for new ad production, testing, and iteration