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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in website management and optimization, with a strong focus on on-page and technical SEO, content updates, and performance monitoring. Proficient in coordinating cross-functional teams and managing multilingual website projects to enhance user experience and meet regional business objectives.
Highest-signal resume keywords
Website ManagementOn-Page SEOTechnical SEOGoogle Analytics 4Content Management Systems
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
HTMLCSSJavaScriptGoogle Tag ManagerSEO ToolsWebsite MigrationDomain ManagementDNSSSLWebsite Performance Monitoring
Soft Skills
Attention to DetailProblem-SolvingTask PrioritizationCommunication Skills
Tools & Technologies
Google Search ConsoleGA4SEMrush
Industry Keywords
Digital OperationsFinancial ServicesMultilingual WebsitesRegulated Industries
Tech Stack
Tools & technologiesDNSJavaScript
About the role
Key responsibilities & impact- Oversee the daily management, maintenance, and optimisation of the website
- Act as the main point of contact for website-related requests
- Manage day-to-day website content updates, including landing pages, banners, campaign pages, links, and other website elements
- Coordinate website maintenance, enhancements, and technical fixes with developers and external vendors
- Ensure website content is accurate, current, functional, and aligned with business requirements
- Monitor website performance, loading speed, broken links, and mobile responsiveness
- Support additional regional websites and domains as required
- Support on-page and technical SEO improvements, including metadata, keywords, internal links, URL structure, and indexing
- Work with local teams to optimise website content for LATAM markets
- Monitor organic performance using Google Search Console, GA4, or similar tools
- Serve as the main point of contact for internal and external website-related requests
- Manage website task priorities, timelines, follow-ups, and delivery status
- Ensure website changes are reviewed, tested, and approved before deployment
- Maintain documentation of website requests, changes, and outstanding issues
- Perform basic website QA covering layouts, links, buttons, forms, tracking, and responsiveness across devices
- Identify and report website bugs and technical issues; coordinate troubleshooting and resolution
- Support tracking implementation and validation, including GA4, GTM, and UTM parameters
- Ensure promotional content, disclaimers, and regional restrictions are correctly implemented
- Monitor organic traffic, page performance, user engagement, and conversions
- Provide regular website updates covering completed tasks, outstanding issues, SEO performance, and improvement opportunities
- Recommend website enhancements improving user experience and supporting regional business objectives
- Communicate technical requests and development requirements clearly to Chinese-speaking developers
- Collaborate with Global Sales, marketing teams, internal developers, regional stakeholders, and external parties
Requirements
What you’ll need- 2–4 years of relevant experience in website management, digital operations, webmaster, or similar roles
- Hands-on experience with CMS platforms or website administration
- Good understanding of on-page and technical SEO
- Basic knowledge of HTML, CSS, and website structure
- Familiarity with Google Analytics 4 and Google Search Console
- Experience coordinating website-related projects with marketing, business, and technical teams
- Strong attention to detail, problem-solving, and task prioritisation skills
- Working proficiency in English and Chinese (Mandarin), both written and spoken
- Basic JavaScript and Google Tag Manager knowledge
- Experience with website migrations, domain management, redirects, DNS, and SSL
- Experience supporting multilingual or multi-regional websites
- Familiarity with SEO tools such as SEMrush
- Understanding of website conversion optimisation and landing-page performance
- Experience in financial services or other regulated industries
- Spanish or Portuguese language skills would be an advantage
