Content Marketing Manager

Fulfillment IQ

. Own buyer-facing content and product marketing for supply chain, logistics and 3PL buyers .

Posted 11/8/2026full-timeToronto • CanadaMid-LevelSenior💰 CA$85,000 - CA$100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B content and product marketing within the supply chain and logistics sectors, with strong capabilities in SEO, content creation, and audience engagement. Proven ability to produce high-quality, evidence-backed materials while maintaining brand consistency across multiple channels.

Highest-signal resume keywords

Supply Chain KnowledgeB2B Content MarketingSEO SkillsCMS Publishing FluencyTechnical Writing Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationSEOTechnical WritingBuyer-Intent ResearchPage Structure OptimizationInternal LinkingFact-CheckingContent DiagnosisEvidence MeasurementEditorial Judgment

Soft Skills

Interviewing Subject-Matter ExpertsOwnership of BriefsDeadline ManagementBrand Narrative ConsistencyCommunication

Tools & Technologies

CMSSharePointLinkedInEmail Marketing ToolsAnalytics Platforms

Industry Keywords

Logistics3PLFulfillment TechnologyWarehouse TechnologyB2B Marketing

About the role

Key responsibilities & impact

Own buyer-facing content and product marketing for supply chain, logistics and 3PL buyers
Turn established positioning and practice offers into buyer messages, offer pages, case studies, sales decks, objection handling and competitive guidance
Interview practice leaders and customers to extract evidence and original perspective
Maintain an approved claims register and verify and approve factual claims before publication
Write thought leadership using specifics, examples and source-backed reasoning
Maintain consistent voice and accuracy across the website, LinkedIn, email, case studies and sales material
Research buyer questions, search intent and existing coverage
Prioritize page improvements and topic development focused on qualified buyer reach
Own titles, headings, answer structure, internal linking, accessible text, metadata and CMS publishing
Diagnose discoverability issues and brief technical support on crawl, indexing, redirects, performance and structured data
Create channel-specific LinkedIn posts, email copy and seller follow-up for priority assets
Produce conference and named-account campaign content, including invitations, landing pages, expert-session material and follow-up assets
Repurpose approved podcast and community material while preserving meaning and permissions
Brief designers on required creative
Track search visibility, qualified visits, inquiries, seller usage and content-assisted conversion
Run brief, SME review, approval and refresh workflows with versioned approved assets in SharePoint
Use AI for research and production, verify sources and personally edit all materials before publication
Audit positioning, assets, search performance and distribution during the first 30 days
Deliver two priority offer kits and repair high-impact content and tracking gaps by days 31–60
Review search, distribution and buyer response, refresh underperforming assets and establish an expert-to-publication workflow by days 61–90

Requirements

What you’ll need

Supply chain, logistics or fulfillment knowledge required
Written for operators or technology buyers in supply chain, logistics, 3PL, warehouse or fulfillment technology, with demonstrable published work
Link to one published piece required at application
Typically five to eight years in B2B content, technical writing or content and product marketing
Portfolio demonstrating personal authorship and editorial judgment
Strong practical SEO, GEO and AEO skills, including buyer-intent research, page structure, internal linking, evidence and visibility measurement
Demonstrated distribution through company and executive LinkedIn, email, seller use and relevant communities, with outcomes beyond impressions
Ability to interview subject-matter experts and refine established positioning
Ability to make complex services understandable without inventing claims
CMS publishing and search and analytics fluency
Ability to diagnose content issues and brief technical support on crawl, indexing and site requirements
Rigorous fact-checking, customer permissions and AI editing
Consistent brand narrative and tone across channels
Reliable ownership of briefs, reviews, deadlines and asset maintenance
Applicants must be legally authorized to work in Canada

Benefits

Comp & perks

Target performance bonus: 10% of base salary, tied to marketing-sourced qualified pipeline and content conversion goals; bonus eligibility begins with the 2027 plan year
Extended health and dental coverage for you and your family
Competitive paid time off, sick leave and public holidays, with flexible leave policies
Group retirement savings plan with employer contributions
Dedicated learning and development budget
Equipment and workstation allowances
Internet and business travel reimbursements
Team events, meetups and company offsites
Hybrid work from the Toronto / GTA office three days per week, with flexible hours around delivery and event needs
Mentorship from experienced operators
Direct access to the Chief Strategy Officer, practice leaders and sellers
Recognition of team wins, anniversaries and milestones