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Fullbay

Senior Director of Business Development

Fullbay

. Define and drive the strategy, execution, and continuous improvement of outbound pipeline generation .

Posted 9/21/2026full-timePhoenix • Arizona • United StatesSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in outbound sales strategy, execution, and continuous improvement, with a strong focus on pipeline generation and conversion metrics. Proven ability to lead and coach high-performing teams in a fast-paced SaaS environment while utilizing data-driven insights for decision-making.

Highest-signal resume keywords
Outbound Sales LeadershipPipeline Generation StrategyCoaching and MentoringData-Driven Decision MakingSalesforce Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Cold CallingSequencingObjection HandlingMulti-Channel OutreachForecastingProcess ManagementSales Engagement ToolsMetrics-Driven CulturePerformance ManagementLead Qualification
Soft Skills
Exceptional CommunicationLeadership PresenceActive ListeningTeam CollaborationCoaching Discipline
Tools & Technologies
SalesforceOutreachSalesloftChilipiperMS Office
Industry Keywords
SaaS EnvironmentSales DevelopmentBusiness DevelopmentOutbound PipelineAccount Prioritization

Tech Stack

Tools & technologies
SQL

About the role

Key responsibilities & impact
  • Define and drive the strategy, execution, and continuous improvement of outbound pipeline generation
  • Deliver SQL, meeting, and conversion performance with high-quality output
  • Review cold calls, emails, and cadences to refine talk tracks, personalization, sequencing, and objection handling
  • Identify funnel gaps, diagnose root causes, and implement changes to increase meeting quality and downstream pipeline conversion
  • Train the team to position Fullbay’s integrated ecosystem as a modern, efficient, high-value alternative
  • Own pipeline forecasting and deliver data-backed insights to Sales leadership
  • Collaborate across Sales, Marketing, and Rev Ops to refine ICP, prioritize accounts, and optimize outbound coverage
  • Test new messaging, channels, and tactics; operationalize successful approaches
  • Coach and mentor BDRs on call execution, active listening, objection handling, and qualification discipline
  • Create a metrics-driven culture grounded in accountability, consistency, and continuous improvement
  • Implement scalable onboarding, coaching frameworks, and performance management systems
  • Partner with Enablement and Marketing on outbound campaigns and plays
  • Use Salesforce, Outreach, and analytics tools to inspect activity, monitor conversion trends, and drive targeted coaching
  • Own speed-to-lead and speed-to-demo by building routing, SLAs, and cadences
  • Set and enforce qualification criteria for inbound MQLs and ensure clean recycling of disqualified leads
  • Diagnose and improve lead-to-meeting and meeting-to-demo conversion through routing, follow-up discipline, and rep coaching

Requirements

What you’ll need
  • 5+ years in Sales Development, Business Development, or outbound sales leadership
  • Proven track record of leading high-performing teams that exceed outbound pipeline targets
  • Ability to work in a fast-paced SaaS environment
  • Deep expertise in outbound motions, including cold calling, sequencing, messaging, objection handling, and multi-channel outreach
  • Demonstrated ability to build, coach, and scale high-output teams that operate with urgency and discipline
  • Data-first mindset with strong forecasting, operational rigor, and process-management skills
  • Exceptional communication and leadership presence
  • Strong experience with CRMs and sales engagement tools, including Salesforce, Outreach, Salesloft, Chilipiper, or similar
  • Proficient in MS Office, including Excel, Word, and PowerPoint
  • Comfortable with web-based technologies
  • Ability to sit at a desk, use a computer and telephone, lift and/or move up to 10 pounds, walk, and communicate effectively
  • Close vision, color vision, and ability to adjust focus

Benefits

Comp & perks
  • On-target earnings of $278,000.00 annually
  • Hybrid work arrangement