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Funding Circle UK

Head of Direct, FlexiPay & Credit Card

Funding Circle UK

. Lead the commercial expansion of the credit cards direct marketing programme .

Posted 10/7/2026full-timeLondon • United KingdomLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing direct marketing strategies for credit card acquisition, with a strong focus on commercial growth, data-driven decision-making, and stakeholder alignment. Proficient in leveraging analytics and innovative modelling approaches to enhance program performance and optimize customer acquisition costs.

Highest-signal resume keywords
Direct Marketing Strategy DevelopmentCredit Card AcquisitionData Sourcing and ModellingStakeholder AlignmentGenerative AI Utilization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Commercial Framework DefinitionPerformance ReportingForecastingIn-Flight OptimisationTest Design and ValidationUnit Economics AnalysisROI ImprovementData Protection Compliance
Soft Skills
AccountabilityProactive Identification of OpportunitiesCollaboration
Tools & Technologies
AI Tools
Industry Keywords
Financial ServicesCustomer Acquisition CostVendor ManagementRisk StandardsInternal Policies

About the role

Key responsibilities & impact
  • Lead the commercial expansion of the credit cards direct marketing programme
  • Define end-to-end strategy, commercial frameworks, and channel targets to scale acquisition
  • Own commercial outcomes by increasing volumes and reducing customer acquisition cost
  • Produce performance reporting and forecasting
  • Conduct in-flight optimisation
  • Identify new data sources and modelling approaches to enhance targeting
  • Design structured tests to validate uplift
  • Partner with analytics to implement improvements
  • Manage end-to-end operational execution and vendor relationships
  • Ensure activity meets compliance, data protection, risk standards, and internal policies
  • Act as a single point of accountability across data, marketing, and finance stakeholders

Requirements

What you’ll need
  • Proven experience developing and documenting prospect direct marketing strategies to drive commercial growth
  • Familiarity with credit card acquisition or similar financial services products
  • Ability to define unit economics and commercial frameworks
  • Experience sourcing third-party data
  • Experience implementing new modelling approaches to improve programme performance and ROI
  • Track record of acting as a single point of accountability
  • Experience aligning senior stakeholders across data, marketing, and finance functions
  • Ability to proactively identify uses for Generative AI to streamline daily tasks and improve productivity
  • Confidence using approved AI tools safely and effectively
  • Must be eligible to work in the UK or require/hold appropriate UK work authorization

Benefits

Comp & perks
  • Competitive salary
  • Benefit allowance tailored to your life and family
  • Private medical and dental insurance
  • Health assessments
  • Access to a digital GP
  • Life assurance
  • Share schemes
  • Financial coaching
  • Dedicated annual learning allowance
  • Electric car scheme
  • Cycle-to-work scheme
  • Season ticket loans
  • Award-winning parental leave policies
  • Support through fertility treatments and new additions to the family
  • Barista coffee
  • Subsidised Just Eat lunches
  • Hybrid/flexible-first working arrangement