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Executive, Marketing
Funding Societies | Modalku Group. Identify opportunities and monitor market trends to support brand and product growth .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and implementing integrated marketing strategies across various channels, with a strong focus on partnership management and compliance with regulatory requirements. Proficient in analyzing market trends and optimizing marketing funnels to drive brand and product growth.
Highest-signal resume keywords
Bachelor’s Degree In Business, Marketing, Or Mass Communication1 Year Of Experience In MarketingStrong Marketing And Business AcumenProficiency In AI-Powered ToolsFluent In English And Bahasa Malaysia
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentMarket AnalysisPartnership ManagementKPI SettingMarketing Funnel Optimization
Soft Skills
ProactiveResults-OrientedTeam PlayerExcellent PlanningStrong Interpersonal Skills
Tools & Technologies
AI-Powered ToolsDigital Marketing PlatformsSocial Media ChannelsEmail Marketing ToolsContent Management Systems
Industry Keywords
Financial ServicesInvestmentSME FinancingB2B MarketingB2C Marketing
About the role
Key responsibilities & impact- Identify opportunities and monitor market trends to support brand and product growth
- Plan, develop, implement, and coordinate marketing and communications strategies, events, and activities
- Develop campaigns from concept through deployment across print, radio, email, digital, SMS, in-person, website, and social media channels
- Build, expand, and manage partnerships
- Oversee partnership revenue-generation stages, conversion planning, implementation, rollout, review, and improvement
- Manage investor lifecycle initiatives covering acquisition, education, and retention
- Provide market insights and recommendations for strategic planning, reviews, and improvements
- Collaborate with internal and external stakeholders on integrated communication strategies and end-to-end campaigns
- Set campaign KPIs and measurement metrics
- Ensure compliance with regulatory requirements and processes
- Perform ad hoc activities to meet business objectives
- Take on other assigned responsibilities as needed
Requirements
What you’ll need- Bachelor’s Degree or Professional Degree in Business, Marketing, Mass Communication, or a related field
- At least 1 year of experience in marketing, preferably within financial services, investment, or SME financing
- Strong marketing and business acumen (B2B and/or B2C)
- Ability to adapt to changing priorities and take on expanded responsibilities in a fast-paced, high-growth environment
- Proactive, independent, results-oriented, and highly motivated self-starter
- Team player with good interpersonal skills
- Excellent planning, organization, and time management skills with strong follow-through abilities
- Creativity and experience identifying target audiences and devising engaging, informative, and motivating campaigns
- Experience optimizing marketing and communications funnels
- Strong command of written and oral English and Bahasa Malaysia
- Proficiency in Chinese is an added advantage
- Proficiency in AI-powered tools for content ideation, copywriting, creative development, campaign planning, and data summarization
Benefits
Comp & perks- Flexible paid vacations and observed holidays by country
- Day off for birthdays and work anniversaries
- Flexible working arrangements
- Health insurance coverage for employees and dependents
- Organization-wide fitness initiatives
- Well-being coaching
- Company laptop
- Support for equipment and tools to enable high productivity