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Founding Account Executive
Future Demand. Build a qualified pipeline through targeted outbound outreach, referrals, partnerships, events, and structured follow-up of inbound leads.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B SaaS sales, including pipeline development, negotiation, and closing deals. Proficient in conducting discovery calls and product demos while maintaining effective communication in both German and English.
Highest-signal resume keywords
B2B SaaS Sales ExperiencePipeline DevelopmentDiscovery And DemosNegotiation And ClosingMulti-Stakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Closing DealsBusiness-Case DevelopmentROI DevelopmentSales ForecastingBudget ManagementSales StagesSales Collateral DevelopmentStructured Follow-UpStakeholder MappingCRM Management
Soft Skills
Structured ApproachDecision DocumentationCommitment Follow-ThroughCommunication Skills
Industry Keywords
MarTechAdTechAudience IntelligenceData ProductsAutomationLive EntertainmentCultureHospitalityB2C IndustriesGo-To-Market Approach
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Build a qualified pipeline through targeted outbound outreach, referrals, partnerships, events, and structured follow-up of inbound leads.
- Conduct discovery calls and product demos.
- Understand prospects’ business objectives and translate them into a clear value proposition.
- Own the entire deal process—from stakeholder mapping, timelines, and business cases through budget, procurement, and negotiation to closing.
- Develop ROI and budget rationales, clearly distinguishing facts, assumptions, and benchmarks.
- Create commitment through clear next steps, timelines, and mutual action plans.
- Maintain pipeline, activity, and forecast data reliably in the CRM.
- Coordinate handovers to Customer Success and ensure rapid initial customer value.
- Further develop the ICP, segmentation, messaging, qualification criteria, sales stages, and sales collateral.
- Provide structured market feedback to Product and help improve the product, pricing, and packaging.
- Within six months, independently conduct discovery, demos, business-case development, negotiations, and closing; demonstrate a qualified pipeline and transparent forecast; win the first new customers; and improve sales processes.
Requirements
What you’ll need- Several years of experience closing B2B SaaS deals, typically three to seven years.
- Proven track record of owning a personal quota and successfully guiding opportunities through to close.
- Ability to build your own pipeline through outbound prospecting; not dependent solely on inbound leads or pre-qualified SDR appointments.
- Proficiency in discovery, demos, business-case development, multi-stakeholder management, negotiation, and closing.
- Ability to discuss marketing processes and metrics such as budget, conversion, efficiency, and revenue contribution.
- Structured approach to work, thorough decision documentation, and consistent follow-through on commitments.
- Willingness to actively help shape the sales approach.
- Business-fluent communication skills in German and English.
- Willingness to work regularly with the team in Berlin.
- No specific degree required; demonstrable results, commercial judgment, and the ability to build trust matter more.
- Helpful but not required: experience in MarTech, AdTech, audience intelligence, data products, or automation.
- Helpful but not required: experience as a first or early Account Executive at a startup.
- Helpful but not required: knowledge of live entertainment, culture, hospitality, agencies, or other experience-driven B2C industries.
- Helpful but not required: experience with pricing, packaging, or developing a new go-to-market approach.
Benefits
Comp & perks- Genuine opportunity to make an impact: shape our commercial approach and work directly with the leadership team and Product teams.
- Sell an established platform with existing customers and concrete use cases.
- Competitive compensation package that reflects your success.
- Monthly professional development budget.
- Urban Sports Club membership support.
- Support for your preferred mode of transportation—from public transit passes to bicycles.
- International, diverse team based in Berlin.
- Flexible work-from-home options combined with in-person collaboration in Berlin.