Graduate Admissions Recruiter – Business & Professional Programs

Gardner-Webb University

. Recruit prospective students and achieve established enrollment goals for assigned graduate business and professional programs, including the Master of Public Administration .

Posted 9/22/2026full-timeBoiling Springs • North Carolina • United StatesEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in student recruitment and enrollment management, with a strong focus on relationship development, effective communication, and personalized service. Proficient in utilizing technology for managing prospective student interactions and maintaining accurate records.

Highest-signal resume keywords

Student RecruitmentRelationship DevelopmentEffective CommunicationSlate CRM ExperienceEnrollment Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Bachelor’s DegreeGraduate RecruitmentSales ExperienceCustomer ServiceOrganizational SkillsPresentation SkillsRecord ManagementConfidentiality PracticesMeasurable Relationship Development GoalsAbility to Lift 30 Pounds

Soft Skills

Interpersonal SkillsInitiativeTeam CollaborationSound JudgmentExceptional Student Service

Tools & Technologies

Slate CRMBanner SystemCommunication Technology

Certifications & Qualifications

Valid Driver’s License

Industry Keywords

Graduate Business ProgramsPublic AdministrationEnrollment GoalsRecruitment ActivitiesHigher EducationFaith-Based EducationCommunity PartnershipsProfessional AssociationsNonprofit OrganizationsTuition-Dependent Institutions

About the role

Key responsibilities & impact

Recruit prospective students and achieve established enrollment goals for assigned graduate business and professional programs, including the Master of Public Administration
Manage prospective students from inquiry through application, admission, registration, and enrollment through consistent, personalized communication and follow-up
Communicate with prospective and admitted students through telephone, text, email, virtual meetings, in-person appointments, and other approved channels
Develop targeted outreach and follow-up for inquiries, incomplete applicants, admitted students, and students who have not completed enrollment requirements
Review assigned student populations and enrollment funnels to identify students requiring additional engagement and opportunities to improve conversion
Execute program-specific recruitment plans and develop recruitment activities based on enrollment goals, market opportunities, and program priorities
Generate prospective-student interest through outreach, referrals, events, partnerships, professional networks, and other recruitment activities
Build and maintain relationships with businesses, employers, government and public-sector organizations, nonprofit organizations, professional associations, colleges and universities, community colleges, alumni, and other referral sources
Identify opportunities to strengthen recruitment pipelines and develop new geographic, organizational, professional, and program-specific markets
Represent Gardner-Webb at graduate fairs, career fairs, professional conferences, employer events, colleges and universities, community events, virtual programs, and other recruitment activities
Maintain current knowledge of assigned programs, including admission requirements, curriculum, delivery formats, faculty, outcomes, professional opportunities, and student experience
Provide timely, accurate, personalized, and professional information throughout recruitment and enrollment
Help prospective students understand program options, admission requirements, application procedures, enrollment expectations, and next steps
Identify application or enrollment barriers and connect students with university resources
Coordinate with Financial Planning regarding financial aid, affordability, and available resources
Collaborate with deans, program directors, faculty, Marketing, Enrollment Operations, Financial Planning, the Registrar, Student Accounts, and other university offices
Engage faculty, alumni, current students, business and public-sector professionals, employers, and partners in recruitment and yield activities
Maintain accurate documentation of recruitment activity and prospective-student communication in Slate
Monitor prospective students and applicants to support progression through application, admission, registration, and enrollment
Follow graduate admission policies, procedures, and recruitment practices
Maintain confidentiality and appropriate use of student information
Participate in Graduate Admission, Enrollment Management, university recruitment events, training, meetings, and enrollment initiatives
Support Gardner-Webb University’s Christian mission and values
Travel as needed and participate in evening and weekend recruitment activities
Perform other duties and special projects as assigned

Requirements

What you’ll need

Bachelor’s degree from an accredited college or university
At least one year of professional experience in college admission, student recruitment, business, public service, relationship development, sales, customer service, or a closely related area
Strong written, oral, interpersonal, organizational, and presentation skills
Demonstrated ability to develop productive relationships with prospective students, academic partners, employers, professional organizations, and community partners
Ability to communicate effectively and consistently with a high volume of prospective students while providing personalized service
Ability to manage multiple programs, student populations, priorities, and deadlines in a fast-paced environment
Ability to work independently, take initiative, exercise sound judgment, and work collaboratively as part of a team
Experience using technology to manage communication, records, or customer relationships
Commitment to exceptional student service, ethical admission practices, confidentiality, and accurate representation of the university
Personal and professional values consistent with the Christian mission of Gardner-Webb University
Valid driver’s license and ability to travel on behalf of the university
Ability to work evenings and weekends as required during recruitment seasons and enrollment events
Ability to travel by automobile and other forms of transportation for recruitment activities
Ability to operate a motor vehicle and maintain any credentials required by university policy
Ability to work extended hours, evenings, and weekends during peak recruitment periods
Ability to lift and transport recruitment materials weighing up to 30 pounds
Ability to perform the essential functions of the position with or without reasonable accommodation
Preferred: Master’s degree
Preferred: Experience in graduate or professional student recruitment
Preferred: Experience recruiting or working with students in business, management, accounting, public administration, public service, or related academic or professional fields
Preferred: Experience developing relationships with businesses, employers, government agencies, nonprofit organizations, professional associations, colleges and universities, or other sources of prospective-student referrals
Preferred: Demonstrated success achieving recruitment, enrollment, sales, or other measurable relationship development goals
Preferred: Experience with Slate CRM and Banner or comparable systems
Preferred: Familiarity with the enrollment environment of private, tuition-dependent, or faith-based higher education

Benefits

Comp & perks

Retirement matching
Tuition remission
Health insurance
Dental insurance
Vision insurance
Short term/long term disability
Life insurance
Paid time off
Paid sick leave
17 paid holidays
Wellness opportunities
On-campus health center