Marketing Manager

Gartner

. Develop and execute Gartner's social media strategy across key platforms.

Posted 10/3/2026full-timeUnited StatesMid-LevelSenior💰 $79,000 - $109,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing social media strategies, managing employee advocacy programs, and leveraging analytics to optimize content and audience engagement. Strong capabilities in project management, stakeholder influence, and adapting to platform dynamics are essential.

Highest-signal resume keywords

Social Media Strategy DevelopmentEmployee Advocacy Program ManagementAudience Insights AnalysisContent OptimizationProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media ManagementContent Strategy DevelopmentPerformance MeasurementAudience SegmentationAnalytics UtilizationDigital MarketingB2B MarketingInfluencer Program ManagementEditorial JudgmentStorytelling

Soft Skills

Strategic ThinkingWritten CommunicationStakeholder ManagementCreativityProblem Solving

Tools & Technologies

Social Management ToolsAnalytics ToolsPerformance Measurement Tools

Industry Keywords

B2B MarketingSocial Media EcosystemContent DistributionCommunity EngagementEmerging Technologies

About the role

Key responsibilities & impact

Develop and execute Gartner's social media strategy across key platforms.
Manage and optimize Gartner's social channels using audience insights and performance data.
Translate Gartner research, campaigns, conferences, webinars, and thought leadership into platform-native social content.
Lead and evolve Gartner's employee advocacy program, driving adoption, engagement, content distribution, and seller enablement.
Develop content strategies, audience segmentation approaches, newsletters, and amplification initiatives.
Identify opportunities to expand social reach, advocacy participation, and content visibility.
Monitor social trends, platform changes, audience behaviors, and best practices.
Execute testing and experimentation across content formats, distribution strategies, community engagement, and advocacy programs.
Leverage analytics to optimize content, improve discoverability, and increase audience engagement.
Advise during high-visibility, reputation-sensitive, and rapid-response situations.
Support social governance, operational standards, platform management, and vendor relationships.
Manage projects from planning through execution with cross-functional stakeholders.

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
5-7 years of relevant experience, preferably within B2B marketing, social media, or digital marketing environments.
Proven success managing large-scale social media, employee advocacy, influencer, ambassador, or thought leadership programs.
Strong understanding of LinkedIn and modern social media platform ecosystems.
Experience using social management, analytics, and performance measurement tools.
Exceptional written communication, storytelling, and editorial judgment skills.
Strong strategic thinking, business acumen, and understanding of audience behavior and platform dynamics.
Ability to translate insights into actionable recommendations and influence stakeholders.
Strong analytical, project management, and stakeholder management capabilities.
Ability to balance creativity, execution, governance, and performance optimization in a fast-paced environment.
Comfort working in ambiguous environments, assessing risks, solving problems, and making sound decisions.
Curiosity, innovation, and passion for continuous improvement, experimentation, and emerging technologies, including AI-driven discovery.

Benefits

Comp & perks

Competitive salary
Generous paid time off policy
Charity match program
Medical, Dental & Vision Plans
Parental Leave
Employee Assistance Program (EAP)
401K matching, up to $7,200 per year
Opportunity to purchase company stock at a discount
Hybrid work environment with flexibility to work virtually when productive
World-class benefits
Highly competitive compensation
Disproportionate rewards for top performers