Senior Director – Marketing Technologies

GE HealthCare

. Own the end-to-end technology strategy, vision, and multiyear roadmaps for MarTech and GEHC.com .

Posted 10/30/2026full-timeUnited StatesSenior💰 $172,000 - $258,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in leading technology product management and digital platform delivery, with a strong focus on enterprise marketing technology, content management, and campaign orchestration. Capable of communicating complex strategies and influencing stakeholders while ensuring compliance with cybersecurity and data governance standards.

Highest-signal resume keywords

Technology Product ManagementDigital Platform DeliveryEnterprise Marketing TechnologyContent ManagementCybersecurity Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product StrategyRoadmap DevelopmentBudget ManagementData GovernanceDigital AnalyticsGenerative AICampaign OrchestrationCustomer Data PlatformsQuality AssuranceSoftware Engineering

Soft Skills

LeadershipCommunicationInfluencing StakeholdersCollaborationProblem Solving

Tools & Technologies

Marketing AutomationContent Management SystemsDigital Experience PlatformsAnalytics ToolsWeb Platforms

Industry Keywords

Digital TransformationProduct Lifecycle ManagementCustomer ExperienceData PrivacyCompliance Standards

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Own the end-to-end technology strategy, vision, and multiyear roadmaps for MarTech and GEHC.com
Lead technical product managers, architects, developers, testers, and operations partners across employees and contractors
Oversee the full product lifecycle from discovery and business case through architecture, build, testing, launch, operations, measurement, and continuous improvement
Partner with Marketing leaders and business teams to understand strategies, customer and marketer pain points, and business priorities
Advance capabilities for content management and lifecycle, campaign and journey orchestration, customer data, analytics, workflow, personalization, and responsible generative AI
Improve content and campaign processes across channels and regions
Ensure platforms and products meet expectations for architecture, cybersecurity, privacy, data and content governance, accessibility, quality, reliability, and responsible AI
Use customer and marketer feedback, product analytics, delivery and operational measures, financial analysis, and industry developments to guide prioritization and evaluate results
Coordinate across enterprise architecture, cybersecurity, data and analytics, IT operations, finance, procurement, legal/compliance, regional teams, and strategic vendors
Communicate product strategies, investment decisions, business cases, risks, and results to senior stakeholders

Requirements

What you’ll need

10+ years leading technology product management and digital platform delivery in a complex, global organization
Demonstrated leadership across multidisciplinary teams spanning product management, architecture, software engineering, quality, and operations
Strong knowledge of enterprise marketing technology, digital experience, web platforms, and the content and campaign lifecycle
Experience setting product strategy and roadmaps, prioritizing a portfolio, and connecting business outcomes to technology investments
Experience managing budgets, operating costs, vendors, delivery risks, and technology lifecycle decisions
Ability to communicate complex business and technical topics clearly and influence senior leaders, peers, and external partners
Working knowledge of cybersecurity, privacy, data governance, architecture standards, quality, and responsible AI considerations for customer-facing digital products
Experience with enterprise content management, marketing automation or journey orchestration, customer data platforms, digital analytics, personalization, and generative AI for marketing
Experience improving global web experiences and digital content operations at scale
Experience leading transformation across a portfolio of integrated platforms and working with strategic technology providers
Legally authorized to work in the United States
Employment visa sponsorship is not available now or in the future

Benefits

Comp & perks

Medical, dental, and vision insurance
Paid time off
401(k) plan with employee and company contribution opportunities
Life, disability, and accident insurance
Tuition reimbursement
Professional development
Competitive compensation
Performance-based incentive compensation, potentially including cash bonuses and/or long-term incentives (LTI)