Events Marketing Manager

geekoffice

. Own the strategy, planning, budget, execution, and performance of RTA's event portfolio .

Posted 9/15/2026full-timeGlendale • Arizona • United StatesMid-LevelSenior💰 $120,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in event marketing and management, with a strong focus on strategy, execution, and performance analysis. Proficient in coordinating trade shows, webinars, and large-scale events while effectively managing budgets and stakeholder relationships.

Highest-signal resume keywords

Event MarketingProject ManagementZoom ProficiencyHubSpot ExperienceCvent Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event ManagementTrade Show CoordinationWebinar HostingLead GenerationBudget ManagementPerformance ReportingEvent Logistics CoordinationAnalytical SkillsStakeholder EngagementEvent Asset Management

Soft Skills

Communication SkillsRelationship BuildingTeam LeadershipProblem SolvingAdaptability

Tools & Technologies

ZoomHubSpotCvent

Industry Keywords

Event PortfolioTrade ShowsConferencesWebinarsCustomer EngagementBrand RepresentationAccount Based MarketingLead CaptureROI AnalysisEvent Performance

About the role

Key responsibilities & impact

Own the strategy, planning, budget, execution, and performance of RTA's event portfolio
Lead trade shows, conferences, webinars, advisory board meetings, association meetings, customer dinners and entertainment, Roadshows, RTA Connect, and other event experiences
Fully own RTA Connect from strategy through execution and results
Coordinate approximately 20-30 trade shows per year
Attend approximately 10-12 events with booth presence, 3-4 Roadshows, and the annual RTA Connect Conference
Cultivate memorable experiences for prospects, customers, partners, and others interacting with the RTA brand
Serve as team lead at each event, ensuring booth setup, brand representation, and team readiness
Gather leads and speak to RTA's company positioning and product functionality with booth visitors
Select and coordinate pre-event, onsite, and post-event marketing options within budget
Own event lead capture and ensure accurate, timely handoff and follow-up
Track and maintain inventory of event assets and SWAG
Coordinate personnel, booth, SWAG, vendor, shipping, and other event logistics
Partner with Marketing and Sales on RTA's Account Based Marketing strategy
Partner with SDR and Sales teams to meet follow-up SLAs and support event-lead follow-up
Assess and recommend solutions to gaps in brand or product presentation at events
Own the strategy and execution of RTA's webinar program
Set webinar topics, schedules, and strategy with the Marketing team
Source and prepare speakers and subject matter experts
Set up and manage Zoom webinar experiences and coordinate practice runs
Partner with Demand Generation to achieve webinar registration goals
Host and execute webinars, then hand leads to SDRs for timely follow-up
Report monthly and quarterly on event and webinar performance, including leads, pipeline, conversion rates, closed-won ARR, return on spend, and ROI
Elevate RTA's brand presence, generate qualified and influenced pipeline, increase thought leadership, and deliver a successful RTA Connect Conference

Requirements

What you’ll need

5+ years of professional experience in event marketing, event management, or a related role
Demonstrated success owning trade shows and experiential events from planning through onsite execution and post-event follow-up
Demonstrated experience owning webinars end-to-end
Experience planning and hosting a larger-scale customer, industry, or company event or conference
Strong project management skills and ability to coordinate multiple stakeholders, vendors, budgets, timelines, and events at once
Hands-on experience with Zoom, HubSpot, and Cvent
Strong analytical skills and comfort connecting event performance to pipeline, conversion, revenue, return on spend, and ROI
Exceptional communication and relationship-building skills, including confidence engaging prospects, customers, partners, vendors, and internal stakeholders
Ability to travel approximately 40%, including occasional nights and weekends
No degree requirement; relevant experience and demonstrated capability matter most
Ability to sit or stand for extended periods
Ability to work at a computer for prolonged periods
Ability to stand and walk for extended periods at conferences, tradeshows, and other events
Ability to assist with event setup and teardown and lift, carry, move, and handle event materials, boxes, booth items, and SWAG as needed
Candidates must be located in the United States
Student visas are not accepted and sponsorship is not provided
Employment may be contingent upon successful completion of a background check and other pre-employment screenings

Benefits

Comp & perks

401(k) with 6% Safe Harbor match (100% vested day one)
Flexible PTO model built on trust and manager-approved time off
Cigna PPO and HSA medical plan options with company contributions ($780-$1,950 annually)
Garner Health HRA program: up to $1,000 individual / $2,000 family reimbursement opportunity
Wellness rewards up to $350 annually
Virtual care and mental health support resources
Company-sponsored dental, vision, EAP, life, STD, LTD, legal plan, and identity theft protection options
Additional employee perks, wellness initiatives, and discount programs
Reasonable accommodations for qualified individuals with disabilities
Meaningful work supporting the fleets and people who keep communities running