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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing communications strategies, crafting high-quality content, and managing teams to enhance brand awareness. Proficient in project management and collaboration across departments to achieve business objectives.
Highest-signal resume keywords
Communications Strategy DevelopmentContent CreationProject ManagementTeam LeadershipBrand Strategy Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Excellent Writing SkillsContent DevelopmentEmail MarketingWebinar ProductionVideo Content Creation
Soft Skills
Creative CommunicationCollaborationMultitaskingIndependent WorkOrganizational Skills
Industry Keywords
Public RelationsBrand AwarenessCorporate CommunicationsStakeholder EngagementGEICO Code of Conduct
About the role
Key responsibilities & impact- Lead, manage, and execute communications strategy and planning for key corporate initiatives
- Develop programs that meet business needs and raise brand awareness
- Partner to define, develop, and implement communication strategies
- Craft and deliver high-quality content through personalized automated emails, live webinars, recorded videos, and other media
- Collaborate with executives, subject matter experts, and stakeholders to understand needs
- Translate complex concepts into memorable and emotionally relevant content
- Build communications and materials for internal and external channels while maintaining a compelling brand message
- Lead a small team of Communication Specialists and business partners
- Establish processes that maximize collaboration and results
- Track and report progress of programs and campaigns
- Generate creative ideas to meet business needs
- Demonstrate understanding of GEICO’s business and industry
- Adhere to GEICO’s Code of Conduct, company policies, and operating principles
Requirements
What you’ll need- Bachelor's degree required; degree focus in English, journalism, communications, public relations, or related field preferred, or relevant years of experience
- 5+ years of experience developing and executing communications and brand strategies
- Excellent writing skills
- Ability to communicate ideas and concepts creatively and concisely
- Ability to work across teams and departments in a highly collaborative way
- Strong project management skills; ability to juggle and organize multiple priorities
- People management experience
- Ability to work independently and in a team environment
- Ability to multitask
- Ability to learn and apply large amounts of technical and procedural information
- Effective verbal and written communication
- Must meet attendance standard at business location
- At this time, GEICO will not sponsor a new applicant for employment authorization for this position
Benefits
Comp & perks- Personalized development programs
- Mentorship
- Certification assistance
- Competitive pay
- Benefits
- Flexibility to support well-being and future
- Inclusive and collaborative culture
- Reasonable accommodations for qualified individuals with disabilities