Integrated Campaign Manager, Life Sciences

GenScript

. Work with cross-functional teams on marketing briefs and customer understanding to transform business needs into marketing campaigns .

Posted 10/7/2026full-timeRemote • New Jersey • United StatesMid-LevelSenior💰 $100,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing campaign strategy and execution, with a strong focus on audience analysis, creative ideation, and omni-channel content development. Proven ability to optimize processes and lead cross-functional teams in the biomedical/biotechnology industry.

Highest-signal resume keywords

Marketing Campaign StrategyDigital Marketing ChannelsAnalytical AbilityCreative Content DevelopmentTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningCampaign ExecutionMarket InsightContent DevelopmentPerformance AnalysisProject ManagementStrategic ThinkingBrand StorytellingEvaluation MethodsOptimization Suggestions

Soft Skills

Communication SkillsOrganizational SkillsCoordination SkillsInspirationAnalytical Thinking

Certifications & Qualifications

Bachelor’s Degree in Life Sciences/Biology

Industry Keywords

Biomedical IndustryBiotechnology IndustryOmni-Channel MarketingCross-Functional TeamsCustomer Understanding

About the role

Key responsibilities & impact

Work with cross-functional teams on marketing briefs and customer understanding to transform business needs into marketing campaigns
Provide insight-driven creative strategy and campaign planning, including target audience definition, creative ideation, omni-channel content development, and evaluation methods
Oversee internal and external creative content creation, including visuals, A/Vs, emails, and social media, aligned with brand guidelines, business strategies, and timelines
Build GenScript LSG brand storytelling across campaigns with consistency and strategic continuity
Optimize marketing campaign processes and management tools for high-quality and timely production and implementation of campaign and event materials
Monitor campaign progress and analyze effectiveness; provide analysis reports and optimization suggestions
Oversee the marketing campaigns team’s engagement, capability development, and performance assessment while inspiring the team
Report to the Associate Director, Marketing Campaigns

Requirements

What you’ll need

Bachelor’s degree or above, specifically in Life Sciences / Biology related field
5+ years of work experience
More than 2+ years of experience related to marketing campaign strategy and execution
Educational background or work experience in biomedical/biotechnology industry is preferred
Familiarity with marketing campaign planning, execution, and analysis
Familiarity with digital marketing channels and strategies
Experience planning and implementing large-scale online/offline activities is preferred
Strong market insight, analytical ability, and strategic thinking
Strong organization, coordination, and communication skills
Ability to discuss plans and programs with partners and coordinate resources
Ability to manage multiple objectives, projects, and tasks and deliver within deadlines
Fluent spoken English with excellent reading and writing skills required

Benefits

Comp & perks

Medical, dental, and vision insurance
401(k) retirement plan with a company match that vests fully on day one
Paid parental leave after three months of employment
Paid time off including vacation time, personal time, sick time, floating holidays, and company holidays
Flexible spending accounts and health savings accounts
Life and AD&D insurance
Short- and long-term disability coverage
Legal assistance
Pet, critical illness, accident, and hospital indemnity insurance
Commuter benefits
Well-being initiatives
Peer-to-peer recognition programs