Senior Analyst – Digital, Application Data

Genuine Parts Company

. Ensure seamless communication and collaboration between Category, Operations, Supplier, UX, Product, and Engineering teams .

Posted 11/9/2026full-timeAtlanta • Georgia • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in data management and governance, with a strong focus on optimizing application data and enhancing product information management. Proficient in analyzing complex data sets and implementing strategic processes to improve data quality and operational efficiency.

Highest-signal resume keywords

Data ManagementApplication MappingData Quality ManagementPowerBI ReportingAuto Care Association ACES Standards

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data GovernanceMaster Data ManagementMetadata ManagementData CatalogData Process ImprovementAdvanced ExcelData AnalysisData ValidationData AuditingData Optimization

Soft Skills

CommunicationProblem-SolvingAnalytical ThinkingPresentation SkillsCollaboration

Tools & Technologies

STIBO/STEPPowerBIGPC PIMDigital Assets ManagementData Platforms

Industry Keywords

AutomotiveFMSIInterchangeIndustry StandardsData Policies

About the role

Key responsibilities & impact

Ensure seamless communication and collaboration between Category, Operations, Supplier, UX, Product, and Engineering teams
Optimize customer experience using varied inputs and articulate the rationale and data behind decisions
Analyze complex application data from multiple sources to validate record completeness and correctness
Engage contacts to update source data and assist junior team members
Facilitate exchange of vehicle information, assets, and updates to enhance product listings and business performance
Manage application data, digital assets, and content within GPC PIM
Act as primary contact between GPC and Supplier Partners for communication, onboarding, and information exchange
Provide manufacturers training and support for maintaining application records, assets, and specifications
Conduct audits and quality checks against industry standards and best practices
Resolve application-data issues and discrepancies
Support Product Data & Catalog transformation and long-term strategic execution
Develop a roadmap for optimizing supplier and application data in GPC systems
Partner with Product & Engineering on improved Product Information Management tooling
Define, implement, and maintain OKRs, KPIs, data policies, standards, and processes
Manage intake and assess requests for new data attributes
Continuously improve end-to-end data governance, quality audits, and process reviews
Perform other duties as assigned

Requirements

What you’ll need

Bachelor’s degree in computer information systems, computer science, data science, or a related field
2 years of experience in data management and vehicle application mapping in the Automotive space (5+ preferred)
In-depth knowledge of Auto Care Association ACES standards and supporting databases
Knowledge of FMSI & Interchange
2 years of experience in data platforms and processes including STIBO/STEP, BI reporting with PowerBI, Metadata Management, Data Governance, Master Data Management, and Data Catalog (5+ preferred)
Proven experience in data quality management and data process improvement at scale
Proficiency in Microsoft Office with advanced Excel knowledge
Ability to document, communicate, implement, and operationalize complex processes
Ability to interpret data and convey findings clearly, concisely, and effectively
Ability to operate strategically and dive deep into data and content complexity
Experience tying business strategy to data needs and opportunities
In-depth specialty area knowledge with a solid grasp of industry standards and practices
Strong problem-solving skills and analytical thinking
Excellent communication and presentation skills

Benefits

Comp & perks

Flexible Work Policy permitting eligible employees to work a hybrid remote schedule