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Business Development Manager, Medical Equipment
Getz Healthcare Australia & New Zealand. Identify and drive new business opportunities through market expansion, strategic partnerships, channel development, and new product initiatives .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving business growth through strategic partnerships, product launch management, and market expansion within the healthcare sector. Proven ability to lead cross-functional teams and develop actionable commercial plans that enhance profitability and market positioning.
Highest-signal resume keywords
Business DevelopmentProduct Launch ManagementMarket ExpansionPortfolio ManagementLeadership Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales PlanningMarket PenetrationRevenue OptimizationPricing StrategyLifecycle ManagementMarket ResearchCommercial PlanningData AnalysisRegulatory PreparationCost-Efficiency Initiatives
Soft Skills
Stakeholder ManagementNegotiation SkillsInfluencing SkillsStrategic ThinkingCommunication Skills
Certifications & Qualifications
Bachelor’s Degree in HealthcareBachelor’s Degree in Life SciencesBachelor’s Degree in Biomedical EngineeringBachelor’s Degree in NursingBachelor’s Degree in Medical Technology
Industry Keywords
Healthcare IndustryMedical DevicesOncologyCardiovascularCommercial Roles
About the role
Key responsibilities & impact- Identify and drive new business opportunities through market expansion, strategic partnerships, channel development, and new product initiatives
- Drive sustainable sales growth across new product launches and existing portfolio through sales planning, market penetration, and revenue optimization
- Lead portfolio strategy and lifecycle management for existing products and new offerings
- Evaluate potential new product lines with cross-functional teams
- Analyze sales, marketing, and market data to identify trends and performance improvement opportunities
- Develop and execute business development and marketing plans
- Drive profitability through pricing strategy, margin optimization, and cost-efficiency initiatives
- Define and strengthen product positioning and value proposition
- Lead product launch activities, including market assessment, launch planning, go-to-market execution, and post-launch tracking
- Implement Product Launch Readiness processes, including market research, regulatory preparation, commercial planning, and sales enablement
- Translate regional strategies and policies into local implementation plans
- Build relationships with KOLs, healthcare professionals, business partners, and stakeholders
- Manage channel partners and distributors
- Maintain customer relationships and identify expansion opportunities
- Assess business risks, monitor project progress, and ensure timely execution of strategic initiatives
- Lead and influence cross-functional teams to support organizational alignment, capability development, and execution excellence
- Provide strategic recommendations to the General Manager
- Lead or support special projects and strategic initiatives as assigned
Requirements
What you’ll need- Bachelor’s degree in Healthcare, Life Sciences, Biomedical Engineering, Nursing, Medical Technology, or related fields
- Minimum 7-10 years of experience in Sales, Marketing, Business Development, or Commercial roles within the healthcare industry, with a strong track record in driving business growth
- At least 5–7 years of leadership experience, managing commercial, business development, or product management teams, with demonstrated ability to lead through influence and cross-functional collaboration
- Experience in Medical Devices, Oncology, Cardiovascular, or related healthcare sectors preferred
- Proven experience in driving both revenue growth and profitability, including portfolio management, pricing strategy, and market expansion
- Strong experience in product launch, market development, and lifecycle management, covering both new product introduction and growth of existing portfolio
- Experience working within a regional or multinational environment, with the ability to align and execute regional strategies at the local market level
- Strong strategic thinking and business acumen, with the ability to translate insights into actionable commercial plans
- Demonstrated ability to define and drive product positioning, value proposition, and competitive strategy in the healthcare market
- Strong leadership, stakeholder management, negotiation, and influencing skills, with the ability to drive organizational alignment and team performance
- Excellent communication skills in English, both written and spoken