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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing with a focus on positioning, messaging, and sales enablement for B2B SaaS products. Proven ability to lead go-to-market strategies and product launches while collaborating effectively with cross-functional teams.
Highest-signal resume keywords
Product Marketing ExperienceGo-To-Market StrategySales Enablement DevelopmentMarket Analysis SkillsExcellent Writing Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Positioning DevelopmentSales Enablement MaterialsProduct Launch ManagementMarket Insight AnalysisBuyer Persona Refinement
Soft Skills
Strong CommunicationAutonomous Work StyleAnalytical ThinkingPrioritization Judgment
Tools & Technologies
API UnderstandingSalesforceMarket Research Tools
Industry Keywords
B2B SaaSInfrastructureSpeech ProductsAudio ProductsAI/ML Products
About the role
Key responsibilities & impact- Define Gladia's positioning and messaging for each customer segment
- Maintain consistent messaging across sales, marketing, and product
- Lead market analysis, including TAM sizing
- Participate in product and customer interviews
- Build sales enablement materials including battlecards, one-pagers, objection handling, pitch narratives, and outbound sequence content
- Own go-to-market for product launches from positioning through launch plan
- Write key launch content, such as launch blog posts
- Track the competitive landscape and provide usable insights
- Establish a structured win/loss analysis process
- Feed deal learnings into messaging, product, and sales
- Refine buyer personas and understanding of buyer needs and decision-making
- Report to the Marketing Lead with a strong dotted line to Product
- Collaborate with AEs, SDRs, RevOps, Product, Marketing, and Sales teams
Requirements
What you’ll need- 5+ years in product marketing, ideally in B2B SaaS, API, or infrastructure companies
- Track record of building positioning and sales enablement used by sales teams
- Experience running product launches end-to-end
- Strong connection with Product and ability to turn market insight into product input
- Comfortable with technical products; able to understand an API and explain its value to technical and business buyers
- Structured and analytical; able to use deal, customer, and market data to support decisions
- Autonomous, with strong prioritization judgment in a fast-moving, early-stage environment
- Excellent writing and communication skills, including flagship content such as launch blog posts
- Fluent English
- Experience launching new product lines and overseeing GTM launches end-to-end (bonus)
- Experience selling to the US market (bonus)
- Familiarity with speech, audio, or AI/ML products (bonus)
- Application must be submitted in English
Benefits
Comp & perks- Hybrid work from offices in the heart of Paris with no compulsory office days
- Lunch vouchers (approximately €200/month)
- €360/year allowance for sports activities
- €300 workstation adaptation allowance
- Health insurance with 100% coverage
- Pension contract for you and your family
- Flexible vacation policy