Marketing, Growth Manager

Goodway Group

. Audit and organize existing case studies, pitch materials, presentations, white papers, POVs, credentials content, research and other marketing collateral .

Posted 10/7/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B content marketing, including the development of case studies, white papers, and presentations, while effectively managing content libraries and stakeholder relationships. Proficient in translating complex information into compelling narratives that drive business growth.

Highest-signal resume keywords

B2B Content MarketingCase Study DevelopmentContent Management SystemsProject ManagementStakeholder Engagement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentWritingEditingStorytellingOrganizational SkillsContent Inventory ManagementKnowledge ManagementProposal SupportSales EnablementResearch

Soft Skills

CollaborationFlexibilityCuriosityAttention to DetailInfluencing Skills

Tools & Technologies

CanvaPowerPointAI-Enabled ToolsContent Management PlatformsDigital Asset Management

Industry Keywords

Marketing CollateralRFPsProposalsBusiness DevelopmentClient Success Stories

About the role

Key responsibilities & impact

Audit and organize existing case studies, pitch materials, presentations, white papers, POVs, credentials content, research and other marketing collateral
Build and maintain a centralized library of marketing and business development content
Establish tagging, categorization, naming and version-control standards
Organize content by industry, capability, service, client challenge, business outcome, audience and use case
Evaluate and help implement a content and knowledge management platform and structure
Establish processes for submitting, reviewing, updating, approving and retiring content
Develop content inventories, capability summaries, pitch libraries and reference guides
Identify content gaps and recommend new materials
Develop case studies and client stories with Marketing, New Business and subject matter experts
Translate complex work into clear, compelling stories highlighting client goals, approach and business impact
Gather information through interviews, documentation, performance data and internal research
Maintain approved case studies, proof points and client success stories
Support pitch decks, RFP responses, credentials presentations, one-pagers and other new business materials
Adapt relevant case studies, capabilities, proof points and thought leadership for prospects and pitch narratives
Support pitch resources, templates and pitch lab materials
Capture and repurpose materials, narratives, research and proof points from new business pursuits
Support white papers, POVs, playbooks, research summaries and other thought leadership
Repurpose content into presentations, social content and sales enablement materials
Use Canva, PowerPoint, AI-enabled tools and other resources to create and refine content
Manage projects, stakeholders and deadlines across Marketing and New Business
Create project plans, timelines and status updates
Coordinate feedback and approvals across teams
Maintain documentation and communicate proactively as priorities change
Report to the VP of Marketing and partner with the Director of New Business, Marketing, Business Development, subject matter experts and organizational leaders

Requirements

What you’ll need

3–5 years of experience in B2B content marketing, agency marketing, new business, proposals, sales enablement, marketing operations, communications or a related field
Experience supporting pitches, RFPs, proposals, credentials presentations or other growth-related materials
Proven ability to influence and align stakeholders across departments without direct authority
Demonstrated experience developing case studies, customer stories, white papers, POVs, presentations or similar content
Strong writing, editing, storytelling and project management skills
Highly organized, detail-oriented and comfortable managing a large volume of information
Experience creating or maintaining content libraries, knowledge bases, asset repositories or other structured information systems
Ability to understand complex services and client work and translate them into clear, compelling stories
Comfortable partnering with senior stakeholders, subject matter experts and cross-functional teams
Familiarity with content management, knowledge management or digital asset management platforms
Strong judgment and an understanding of what makes marketing content useful, credible and persuasive
Collaborative, flexible and willing to take ownership in a developing function
Curiosity about advertising, marketing, media, commerce, technology and business growth

Benefits

Comp & perks

Independent and remote-first work environment
Inclusive remote-first workplace
Collaboration with diverse teams across the U.S. and UK
Goodway Group is recognized as an Ad Age Best Place to Work
Opportunity to work with an established company with a start-up feel
Opportunity to work with innovative marketing technology and award-winning work