CLM Manager

GoTyme Bank

. Lead the CLM and lifecycle engagement program for an assigned market or partner portfolio.

Posted 10/31/2026full-timeQuezon City • PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Customer Lifecycle Management (CLM) and data-driven customer engagement strategies, with a strong focus on improving customer outcomes and business results. Proficient in stakeholder management, team leadership, and utilizing AI tools responsibly within lifecycle programs.

Highest-signal resume keywords

Customer Lifecycle Management (CLM)Lifecycle MarketingData-Driven Decision-MakingPeople LeadershipStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer EngagementMarketing Automation ToolsSQL-Based ReportingSegmentationTestingData AnalysisPerformance ManagementCampaign ManagementReportingLifecycle Roadmap Development

Soft Skills

Strategic ThinkingClear CommunicationStructured Problem-SolvingCoachingNegotiation

Tools & Technologies

MoEngageMixpanelDatabricksAI Tools

Industry Keywords

BankingFintechInsuranceCustomer-Centric Digital BusinessesData PrivacyFinancial Services Marketing Regulations

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Lead the CLM and lifecycle engagement program for an assigned market or partner portfolio.
Own customer onboarding, activation, engagement, and retention through data-driven lifecycle programs.
Set the lifecycle roadmap across activation, stickiness, primary bank, and reactivation growth loops.
Translate business priorities into quarterly roadmaps with objectives, target segments, and success metrics.
Prioritize initiatives by incremental impact, customer value, and delivery capacity.
Act as the primary CLM counterpart for business, product, and partner stakeholders.
Run planning, performance, governance sessions, and monthly business reviews.
Manage CLMOPS intake and prioritization, escalating capacity or priority conflicts.
Hire, onboard, and lead CLM Specialists through goals, coaching, and performance management.
Ensure campaigns and journeys ship on time, pass QA, and meet quality standards.
Coordinate with CLM Creatives and Data & Analytics on copy, design, data, events, and audiences.
Build a test-and-learn program using control groups to measure incremental lift.
Own reporting across engagement, conversion, retention, and revenue-linked outcomes.
Turn results into scalable playbooks.
Maintain CLM processes, naming conventions, briefing templates, and documentation.
Ensure communications comply with local regulations, brand, and consent requirements.
Own platform setup, governance, contact pressure, frequency caps, suppression rules, and nudge load.
Introduce approved AI tools into lifecycle work with guardrails and human review.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, or any related field.
4 or more years of experience in CLM, lifecycle, growth, or customer engagement roles, including experience leading a team.
Track record of improving customer outcomes and business results through lifecycle programs.
Experience with customer engagement or marketing automation tools, and with product analytics or SQL-based reporting.
Sound grasp of lifecycle marketing, segmentation, and testing, with confidence using data to make decisions.
Familiarity with AI tools in daily work, and willingness to coach a team on using them responsibly.
Strategic thinking with strong commercial judgment.
Stakeholder management, including pushing back, negotiating scope, and maintaining trust.
People leadership and coaching.
Structured problem-solving and data-driven decision-making.
AI fluency and responsible AI use.
Clear written and verbal communication with senior stakeholders.
High ownership and comfort building something new with limited structure.
Flexibility to support different markets and time zones.
Experience with MoEngage, Mixpanel, and Databricks is a plus.
Background in banking, fintech, insurance, or other customer-centric digital businesses is a plus.
Familiarity with data privacy and financial services marketing regulations is an advantage.