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GP Strategies Corporation

Digital Support Specialist

GP Strategies Corporation

. Act as an inbound point of contact for all dealers across digital initiatives for sales and service .

Posted 10/2/2026full-timeTroy • Michigan • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital marketing strategies and dealer relationship management, with a strong focus on communication, problem-solving, and performance accountability in a fast-paced environment.

Highest-signal resume keywords
Digital Marketing ImplementationDealer Relationship ManagementCommunication SkillsTime ManagementAutomotive Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Data AnalysisDigital AdvertisingSEOSEMLead ManagementCRMWebsite CustomizationTechnical SupportVendor ManagementKPI Accountability
Soft Skills
Relationship BuildingSelf-MotivationMulti-TaskingAdaptabilityProblem-Solving
Tools & Technologies
Digital SignageSocial Media ManagementEmail Communication ToolsPhone Communication Systems
Industry Keywords
AutomotiveDealershipDigital RetailConsumer MarketingAftersalesVendor Ecosystem

About the role

Key responsibilities & impact
  • Act as an inbound point of contact for all dealers across digital initiatives for sales and service
  • Handle incoming calls and emails and respond within designated timeframes
  • Maintain accurate records of dealership interactions
  • Build relationships with dealers remotely via phone
  • Execute phone and email communications to dealers
  • Support dealers with issues and resolve vendor, billing, and D2C2 questions
  • Support dealer enrollment in program solutions
  • Support field personnel with process and team contact questions
  • Work with vendor partners to close outstanding cases
  • Assist with ad hoc projects
  • Assist dealers with implementation of digital marketing plans
  • Quarterback ongoing technical support requests
  • Coordinate dealer website customizations
  • Escalate key vendor issues for dealers
  • Support Brand/Aftersales teams in executing go-to-market strategies across website and digital advertising, consumer marketing, leads, service, digital signage, social/reputation management, and other digital services
  • Expand dealer adoption and utilization of brand/aftersales digital programs
  • Maintain accountability for participation and performance KPIs
  • Increase dealer satisfaction with digital initiatives and service providers

Requirements

What you’ll need
  • Ability to balance competing priorities while maintaining effectiveness in a dynamic, often chaotic environment
  • Excellent oral and written communication skills
  • Self-motivated and able to thrive and multi-task in a fast-paced sales focused environment
  • Excellent time management skills
  • Ability to build relationships, become a trusted advisor, and interact with all levels of dealership personnel
  • Ability to adapt to various levels of dealership digital expertise
  • Computer skills to develop, maintain, and analyze data
  • Bachelor’s degree preferred
  • Relevant industry experience preferred
  • Dealership/automotive experience preferred
  • Digital retail experience and/or customer service experience preferred
  • Working knowledge of digital advertising and marketing, including Websites, SEO, SEM, Social, Lead Management/CRM, and consumer marketing preferred
  • Knowledge of automotive digital vendor ecosystem preferred

Benefits

Comp & perks
  • Remote work arrangement
  • Flexible work coverage hours as needed
  • Travel to quarterly in-office meetings and occasional metro Detroit area training events