Principal Technical Marketing Engineer

Grafana Labs

. Build and maintain narrative-driven demos highlighting Grafana’s value for SRE and platform engineering leaders .

Posted 10/23/2026full-timeRemote • United Kingdom, Canada, Germany, Ireland, Spain, Sweden, United StatesLead💰 £103,958 - £124,750 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in technical content creation and presentation, with a strong focus on observability concepts and SRE/platform engineering needs. Capable of collaborating cross-functionally to produce impactful demos, workshops, and enablement assets while leveraging automation for efficiency.

Highest-signal resume keywords

Technical Content CreationObservability ConceptsCross-Functional CollaborationTechnical Presentation SkillsWorkflow Automation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Solutions EngineeringSREDevOpsBackend EngineeringTechnical PMMTechnical DemosWorkshop FacilitationContent StrategyAI ToolsLight Scripting

Soft Skills

Excellent CommunicationPersuasive WritingProject OwnershipCollaboration

Tools & Technologies

GrafanaAutomation ToolsVideo Recording SoftwareContent Management Systems

Industry Keywords

Platform EngineeringBuyer PersonasCompetitive NarrativesTechnical EnablementCustomer Training

Tech Stack

Tools & technologies

Grafana

About the role

Key responsibilities & impact

Build and maintain narrative-driven demos highlighting Grafana’s value for SRE and platform engineering leaders
Record technical demo videos and walkthroughs with video and content teams
Lead webinars, workshops, and technical sessions for evaluators
Teach customers how Grafana works and why its approach is differentiated
Use AI tools to generate variations, summaries, and reusable technical content assets
Serve as PMM’s technical liaison to Solutions Engineering
Produce technical enablement assets, value-driven talk tracks, competitive narratives, and demo best practices
Partner with PMMs on buyer personas, technical problems, messaging, and content strategy
Extend technical narratives through analyst briefings, forums, podcasts, conferences, and online technical communities
Partner with software engineers to automate demo setup, content workflows, and asset updates using workflows, agents, scripts, and AI-driven tools
Use automation to make technical content repeatable, discoverable, and scalable

Requirements

What you’ll need

5+ years in a technical role (solutions engineering, SRE, DevOps, backend engineering, technical PMM, or similar)
Ability and interest to travel to training and customer events 10–12 weeks per year
Strong understanding of observability concepts and SRE/platform team needs
Ability to translate deep technical concepts into clear, value-focused stories
Experience presenting technical content through demos, workshops, or webinars
Excellent written and verbal communication with a crisp, structured, persuasive style
Strong cross-functional collaboration with PMM, Product, SEs, DevRel, and Field Engineering
High ownership and ability to drive projects from concept to completion
Comfort with light scripting or workflow automation

Benefits

Comp & perks

Restricted Stock Units (RSUs)
100% remote, global culture
Career growth pathways
In-person onboarding
30 days annual leave per annum
3 annual leave days reserved for Grafana Shutdown Days
Transparent communication and regular company-wide updates
Autonomy and support to innovate
Empowered, high-trust, low-ego culture
Approachable and involved leadership
Global annual leave policy compliant with local legislation