Senior Product Marketing Manager

Grafana Labs

. Partner with and teach product managers to define product value, messaging, and go-to-market strategy .

Posted 10/23/2026full-timeRemote • Sweden, Canada, Germany, Ireland, Spain, United Kingdom, United StatesSenior💰 SEK 775,444 - SEK 930,533 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product marketing and management, with a strong focus on customer lifecycle campaigns, market research, and technical product messaging. Proven ability to lead product launches and deliver impactful training for customer-facing teams.

Highest-signal resume keywords

Product Marketing ExperienceCustomer Lifecycle Campaign ManagementMarket Research SkillsTechnical Product MessagingAI Tools Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product ManagementSolutions MarketingCampaign Performance AnalysisProject ManagementTechnical Product Positioning

Soft Skills

Exceptional Writing SkillsStrong Communication SkillsCollaboration with StakeholdersAnalytical SkillsHigh 'Say-Do' Ratio

Tools & Technologies

ChatGPTClaudeOpen Source TechnologiesCloud Native Technologies

Industry Keywords

Go-To-Market StrategyCustomer Adoption MaterialsCompetitive PositioningRetention StrategiesUpsell and Cross-Sell

Tech Stack

Tools & technologies

CloudOpen Source

About the role

Key responsibilities & impact

Partner with and teach product managers to define product value, messaging, and go-to-market strategy
Create customer evaluation and adoption materials, including reference architectures, implementation guides, and detailed product information
Own customer lifecycle campaigns for competitive positioning, retention, upsell, and cross-sell
Conduct market and customer research on pain points, competition, and opportunities
Teach go-to-market and sales teams product capabilities and value
Deliver training and enablement for customer-facing teams

Requirements

What you’ll need

4+ years of relevant experience in product marketing, solutions marketing, or product management
Experience with marketing and selling to a technical audience
Passion for open source, cloud native, and infrastructure technologies
Proven ability to drive complex projects from start to finish
Ability to articulate the value of technical products to customers and sellers
Experience leading product or feature launches autonomously and as part of a team
Experience with AI tools such as ChatGPT and Claude
Comfort working with varied internal and external stakeholders in complicated processes
Strong product and technical curiosity for packaging, positioning, and messaging
Quantitative analytical skills for campaign performance and lifecycle metrics
Exceptional writing and communication skills
High “say-do” ratio in executing and delivering impact

Benefits

Comp & perks

Restricted Stock Units (RSUs)
100% remote work and global culture
Career growth pathways
In-person onboarding
30 days of annual leave per annum
3 annual leave days reserved for Grafana Shutdown Days