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Audit & Tax Director
Grant Thornton (US). Launch and manage Audit & Tax go-to-market campaigns aligned to priority sectors and offerings .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing strategic marketing plans that drive business growth, with a strong focus on digital marketing, content strategy, and lead generation. Proven ability to manage go-to-market campaigns and integrate marketing functions in a high-growth, matrixed organization.
Highest-signal resume keywords
B2B Marketing ExperienceDigital Marketing StrategyContent Strategy DevelopmentCRM and Marketing AutomationStakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic Marketing PlanningLead GenerationKPI TrackingCampaign ManagementContent Operation Development
Soft Skills
Excellent CommunicationCollaborationChange ManagementDecision-MakingTalent Development
Tools & Technologies
SalesforceHubSpotMarketo
Industry Keywords
Audit Assurance ServicesEBPIT AssuranceStrategic AssuranceSOC Services
About the role
Key responsibilities & impact- Launch and manage Audit & Tax go-to-market campaigns aligned to priority sectors and offerings
- Ensure positioning is client-first and differentiated from Big Four competitors
- Evaluate and integrate marketing functions from acquired firms into a unified go-to-market model
- Lead brand transition and change management, including decisions about sub-brands versus full integration
- Preserve best practices and talent while eliminating duplication
- Build a scalable, compliant, personalized, and reusable content operation
- Run always-on campaigns triggered by demand signals and aligned to pipeline goals
- Partner with the Advisory marketing lead to ensure message consistency and avoid duplication
- Position Audit & Tax as the firm’s growth engine while aligning with firmwide brand campaigns
- Define and track KPIs including pipeline growth, win rates, alliance revenue, and brand share of voice
- Deliver dashboards and insights for leadership visibility and decision-making
- Develop talent and marketing capabilities
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications, Business, or related field
- 8+ years of B2B marketing experience, preferably in professional services, consulting, or advisory environments
- Proven success developing and executing strategic marketing plans that drive business growth
- Strong understanding of digital marketing, content strategy, and lead generation
- Excellent communication, collaboration, and stakeholder management skills
- Ability to thrive in a high-growth, matrixed organization with shifting priorities
- Experience with CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo is preferred
- Familiarity with audit assurance services, EBP, IT Assurance, Strategic Assurance, or SOC services is preferred
Benefits
Comp & perks- Flexible work location, weekly schedule, and flex time off options
- Work-life integration options
- Personalized and comprehensive benefits
- Hybrid work model with in-person attendance at least three days per week
- Discretionary annual bonus based on individual and firm performance, subject to applicable plan terms and eligibility
- Reasonable accommodation for qualified applicants and employees with disabilities