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Senior Business Developer
Great American Insurance Group. Develop strategic marketing plans considering agency strengths, competitors, and market conditions .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic marketing and business development, with a strong focus on relationship building, market analysis, and revenue growth. Proficient in insurance solutions and knowledgeable about industry regulations and underwriting practices.
Highest-signal resume keywords
Strategic Marketing PlanningBusiness DevelopmentInsurance SolutionsMarket ResearchAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Strategic Business DevelopmentMarket AnalysisCross-Selling StrategiesUp-Selling StrategiesData Interpretation
Soft Skills
Excellent Communication SkillsRelationship BuildingCustomer-Centric MindsetDecision-Making Ability
Certifications & Qualifications
Associate in Underwriting (AU)Chartered Property Casualty Underwriter (CPCU)Certified Insurance Counselor (CIC)Program in General Insurance (INS)Associate of Risk Management (ARM)
Industry Keywords
Insurance LawsUnderwriting RulesMarket PlacementAgency DynamicsRisk Management
About the role
Key responsibilities & impact- Develop strategic marketing plans considering agency strengths, competitors, and market conditions
- Identify and secure profitable new business opportunities in target markets
- Develop and implement strategic plans to increase market share
- Cultivate and maintain relationships with key agencies
- Provide tailored insurance solutions to agencies
- Educate agencies on product features, market placement, and effective selling techniques
- Drive revenue growth by achieving or exceeding sales targets
- Develop and execute cross-selling and up-selling strategies
- Conduct market research and competitive analysis
- Identify trends, opportunities, and threats to inform strategic decision-making
- Perform other duties as assigned
Requirements
What you’ll need- Bachelor’s Degree in Business Administration, Marketing, or a related field
- Minimum of 5 years of experience in strategic business development, marketing, or a related role
- Completion of or continuing progress toward certifications including Associate in Underwriting (AU), Chartered Property Casualty Underwriter (CPCU), Certified Insurance Counselor (CIC), Program in General Insurance (INS), or Associate of Risk Management (ARM)
- Strong understanding of agency dynamics, marketing, underwriting, and risk management
- Excellent communication skills and ability to build relationships
- Proficiency in interpreting competitive data and industry trends
- Knowledge of insurance laws and regulations, underwriting rules, guidelines, and rating manual standards
- Strong analytical skills and ability to use data to inform decisions
- Demonstrated decision-making ability and customer-centric mindset
- Ability to travel frequently, including day and overnight travel, 60%–80% of the time
Benefits
Comp & perks- Medical, dental, and vision coverage
- Wellness plans
- Parental leave
- Adoption assistance
- Tuition reimbursement
- Paid Time Off
- Paid holidays
- 401(k) plan with company match
- Employee stock purchase plan
- Commuter benefits