Senior Business Developer – Orlando, East Coast

Great American Insurance Group

. Develop strategic marketing plans for the assigned territory, considering agency strengths, competitors, and market conditions .

Posted 11/3/2026full-timeOrlando • Florida • United StatesSenior💰 $100,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in strategic marketing and business development, with a strong focus on cultivating agency relationships and driving revenue growth through tailored insurance solutions. Proficient in market research, competitive analysis, and compliance with insurance regulations.

Highest-signal resume keywords

Strategic Marketing PlansBusiness DevelopmentInsurance SolutionsMarket ResearchSales Targets

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Strategic Business DevelopmentMarket AnalysisUnderwriting RulesRisk ManagementData Interpretation

Soft Skills

Excellent CommunicationRelationship BuildingDecision-MakingCustomer-Centric MindsetAnalytical Skills

Certifications & Qualifications

Associate in Underwriting (AU)Chartered Property Casualty Underwriter (CPCU)Certified Insurance Counselor (CIC)Program in General Insurance (INS)Associate of Risk Management (ARM)

Industry Keywords

Insurance LawsAgency DynamicsMarket ShareCross-SellingUp-Selling

About the role

Key responsibilities & impact

Develop strategic marketing plans for the assigned territory, considering agency strengths, competitors, and market conditions
Identify and secure profitable new business opportunities
Develop and implement strategic plans to increase market share
Cultivate and maintain relationships with key agencies
Provide tailored insurance solutions to agencies
Educate agencies on product features, market placement, and effective selling techniques
Drive revenue growth by achieving or exceeding sales targets
Develop and execute cross-selling and up-selling strategies
Conduct market research and competitive analysis
Identify trends, opportunities, and threats to inform strategic decisions
Perform other duties as assigned
Cover Orlando, Florida/East Coast as a field role with frequent travel to agents and brokers

Requirements

What you’ll need

Bachelor’s Degree in Business Administration, Marketing, or a related field
Minimum of 5 years of experience in strategic business development, marketing, or a related role
Completion of or continuing progress toward certifications including Associate in Underwriting (AU), Chartered Property Casualty Underwriter (CPCU), Certified Insurance Counselor (CIC), Program in General Insurance (INS) or Associate of Risk Management (ARM)
Strong understanding of agency dynamics, marketing, underwriting, and risk management
Excellent communication skills and ability to build relationships
Proficiency in interpreting competitive data and industry trends
Ability to ensure compliance with insurance laws and regulations
Ability to apply underwriting rules, guidelines, and rating manual standards
Strong analytical skills with the ability to use data to inform decisions
Demonstrated decision-making ability and customer-centric mindset
Ideal candidate will either reside in the territory or be willing to relocate
Authorized to work in the United States without current or future employment visa sponsorship
Ability to travel frequently, including day and overnight travel, 60%–80% of the time

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
Wellness plans
Parental leave
Adoption assistance
Tuition reimbursement
Paid Time Off
Paid holidays
401(k) plan with company match
Employee stock purchase plan
Commuter benefits