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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in technical SEO and content strategy, with a strong ability to communicate complex findings to diverse stakeholders. Proficient in utilizing SEO tools and methodologies to enhance website performance and visibility in AI-driven search environments.
Highest-signal resume keywords
Technical SEO ExpertiseContent Strategy DevelopmentExperience With SEO ToolsData Analysis And ReportingStakeholder Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Technical SEOOn-Page SEOStructured DataContent OptimisationA/B TestingAI-Driven SearchCanonicalisationRedirect MapsTopical CoveragePerformance Tracking
Soft Skills
CommunicationDelegationCollaborationAdvisory SkillsClient Relationship Management
Tools & Technologies
ExcelScreaming FrogSEMrushProfound
Industry Keywords
B2BConsumer SectorsAI VisibilityAlgorithm UpdatesSearch Intent
About the role
Key responsibilities & impact- Build and lead technical-fix and content roadmaps in Excel using a prioritised RAG system
- Support strategy and planning for AEO, GEO and SEO across technical and content workstreams
- Advise on post-migration issues including orphaned pages, redirect maps, canonicalisation and structured data
- Delegate fixes to relevant teams and guide them through completion
- Work with developers to implement technical SEO fixes and monitor post-launch performance
- Use tools including Screaming Frog, SEMrush and Profound to measure and report progress
- Ensure content structure supports traditional search and AI-driven discovery
- Guide content teams on search intent, topical coverage and on-page optimisation
- Review and improve content for performance, relevance and AI extraction
- Deliver monthly reports tracking AI visibility, including citation share and AI response sentiment
- Support C-suite scorecards and QBRs
- Translate data into clear actions for clients and internal teams
- Monitor algorithm and AI model updates and adjust strategy
- Communicate implementation impacts to senior stakeholders
- Manage day-to-day relationships with client website and content stakeholders
Requirements
What you’ll need- Minimum 3+ years’ experience in an on-page content and technical SEO role, agency or in-house
- Confident communicating technical findings to non-technical stakeholders
- Comfortable proposing simple A/B test hypotheses alongside SEO recommendations
- Awareness of AI-driven search experiences, including AI Overviews, ChatGPT and Perplexity
- Understanding of structured data, clear entity signals and authoritative content contributing to LLM citations or references
- Experience across both B2B and consumer sectors would be a bonus
- Basic understanding of paid search and complementary channels such as social and digital PR would be a plus
- Alignment with Greenpark’s core values
Benefits
Comp & perks- 25 days of holidays per year + UK bank holidays and your birthday off
- Christmas Closure (extra days on top of your holiday allowance)
- A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc)
- Private pension and private healthcare insurance
- Access to VDU Eye Tests and Employee Assistance Programme (EAP)
- Wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards)
- LinkedIn Learning access
- Referral Bonus Scheme
- Social events, including Spring, Summer, Halloween and Christmas parties, plus other ad-hoc events
- Enhanced maternity/paternity leave allowances
- WFA policy – work from abroad for up to 4 weeks per year
- Yearly Calm subscription
