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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing organic social media presence for high-profile individuals, with a strong focus on content creation, copywriting, and collaboration with PR teams. Proficient in leveraging LinkedIn and Instagram to enhance visibility and engagement while adhering to approval workflows.
Highest-signal resume keywords
Social Media ManagementContent CreationCopywritingLinkedIn ExpertiseInstagram Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Organic Content PlanningContent Calendar ManagementSocial Performance ReportingApproval Workflow ManagementTrend Monitoring
Soft Skills
Highly OrganisedTeam CollaborationIndependent WorkDeadline ManagementEffective Communication
Industry Keywords
Luxury SectorCorporate LeadershipEarned MediaDigital PRCommunications
About the role
Key responsibilities & impact- Manage and drive the organic social presence of a senior, high-profile business leader for a key client
- Plan, write and publish organic content across LinkedIn and Instagram
- Work alongside the client team on existing engagements while exploring new relevant-interest territories
- Write social copy in the profile owner’s own voice, maintaining a personal, credible and authentic tone
- Work with the Social Media Director to set publishing guidelines, cadence and content pillars
- Build and maintain the content calendar and approval workflow
- Ensure all content is signed off before publication
- Partner with the Digital PR team to align social with media coverage, opinion pieces, interviews, speaking and panel opportunities, and events
- Liaise directly with the profile owner and their team on briefs, approvals and feedback
- Monitor platform trends and relevant conversations and suggest timely reactive opportunities
- Report monthly on social performance
- Contribute to quarterly reviews of volume, frequency and resourcing
Requirements
What you’ll need- At least two years’ experience in social media, including planning and executing organic content for personal or executive profiles in the UK and Europe
- Expert, hands-on knowledge of LinkedIn and Instagram, including formats, native features and what performs on each
- Experience working closely with PR, communications or press office teams
- Clear understanding of how earned media, events and social work together
- Excellent copywriting skills
- Experience in English and French is preferred
- Comfortable working within approval workflows with senior stakeholders and taking direct feedback from the person represented
- Highly organised, able to work independently and as part of a team, and able to deliver on deadline
- Experience in luxury, premium or corporate leadership sectors is a bonus
- Alignment with Greenpark’s core values: We Strive, Acting Together, With Kindness
Benefits
Comp & perks- 25 days of holidays per year plus UK bank holidays and your birthday off
- Christmas Closure with extra days on top of holiday allowance
- Monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify)
- Private pension
- Private healthcare insurance
- VDU Eye Tests
- Employee Assistance Programme (EAP)
- Wellness and peer recognition initiatives, including On The Spot Awards and Value Champion Awards
- LinkedIn Learning access
- Major annual social events and other ad-hoc events
- Enhanced maternity/paternity leave allowances
- WFA policy – work from abroad for up to 4 weeks per year
- Yearly Calm subscription