Business Development Lead – Growcer

Growcer

. Research prospects using funding, grant, program launch and public announcement signals to create personalized outreach .

Posted 10/8/2026full-timeOttawa • CanadaSenior💰 CA$120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B sales processes, particularly in booking discovery meetings and qualifying opportunities. Proficient in using AI tools for outreach and performance analysis while maintaining organized communication across multiple prospects.

Highest-signal resume keywords

B2B Sales ExperienceQuota Carrying ExperienceAI Tools ProficiencyStrong English CommunicationExperience with Indigenous Communities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Development Representative (SDR)Business Development Representative (BDR)Lead QualificationCRM ManagementOutreach SequencesDiscovery MeetingsPerformance AnalysisProspectingQuota AchievementOrganizational Skills

Soft Skills

ListeningFollow-UpCommunicationOrganizationAdaptability

Tools & Technologies

CRM SoftwareAI ToolsLinkedIn

Certifications & Qualifications

Valid Driver's Licence

Industry Keywords

B2B SoftwareMid-MarketEnterprise BuyersIndigenous CommunitiesNonprofitsHigher EducationHealthcare

About the role

Key responsibilities & impact

Research prospects using funding, grant, program launch and public announcement signals to create personalized outreach
Run calls, emails, LinkedIn and sequences across core segments and book discovery meetings
Lead first conversations to understand goals, decision processes, timing and funding paths, then qualify opportunities
Hand off qualified opportunities to Account Executives
Follow community and organizational protocols and prioritize listening
Maintain thoughtful follow-up across long sales cycles
Keep CRM activity, stages, next steps and stakeholder notes accurate
Use AI tools to research, scale outreach and analyze performance
Represent Growcer at conferences, farm tours and events and convert contacts into pipeline
Respond to inbound inquiries and connect prospects with the appropriate next step
Carry a monthly quota of discovery meetings booked and qualified opportunities accepted
Learn the offer, segments and sales process; shadow discovery calls and community meetings
Run outreach sequences, lead discovery conversations and achieve the monthly quota

Requirements

What you’ll need

Experience carrying a quota as an SDR, BDR or similar, ideally selling B2B software to mid-market or enterprise buyers; or recent graduate with demonstrated drive through leadership, competitions, a student franchise, or starting a business
Strong spoken and written English
French is an asset; bilingualism in English and French is an asset
Comfortable with AI tools and current on modern prospecting
Organized across many conversations at once
Must be legally able to work in Canada
Must hold a valid driver's licence
Experience with Indigenous communities, schools, nonprofits, higher education or healthcare is an asset
Willingness to travel approximately 30%

Benefits

Comp & perks

Path to an Account Executive role
Earnings growing with performance
Hybrid work from the Ottawa office
Travel opportunities for conferences, farm tours, community visits and events
Accommodation during the recruitment process for illness, disability, or other special needs
Diverse and inclusive workplace