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Analyst III, Product Marketing, Innovation – Men’s Fragrance
Grupo Boticário. Lead innovation projects for the leading men’s fragrance brands .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand strategy development, product launch strategies, and market analysis within the beauty and fragrance sectors. Strong ability to lead cross-functional teams and manage relationships with agencies and suppliers to drive innovation.
Highest-signal resume keywords
Brand Strategy DevelopmentProduct Launch StrategyMarket AnalysisInterpersonal Communication SkillsBudget Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product DevelopmentPortfolio ManagementOlfactory Brief CreationMarket ResearchBusiness KPI Analysis
Soft Skills
Strategic VisionExecutive StorytellingPrioritizationProblem-Solving
Tools & Technologies
Productivity Tools
Industry Keywords
Beauty MarketingFragrance DevelopmentFashion MarketingLuxury MarketingBeverage Marketing
About the role
Key responsibilities & impact- Lead innovation projects for the leading men’s fragrance brands
- Lead the development of the category’s brand strategy, language, and identity
- Develop the category’s launch strategy, including portfolio, SKUs, claims, packaging, and messaging
- Drive product development in partnership with the R&D team
- Develop launch stories and concepts
- Create design, concept, and olfactory briefs
- Lead relationships with agencies, fragrance houses, and strategic suppliers
- Research and analyze the market and competitors, trends, portfolio architecture, pricing, attributes, and brand messaging
- Build partnerships with cross-functional teams
- Curate creative insights on the beauty market and trends, with a focus on building inspiration and driving innovation
Requirements
What you’ll need- Bachelor’s degree, preferably in Communications, Marketing, Business Administration, or a related field
- Strategic vision, strong aesthetic sensibility, and executive storytelling skills
- Excellent prioritization and problem-solving skills
- Strong interpersonal and communication skills
- Ability to analyze business KPIs and targets and manage budgets
- Proficiency with productivity tools for schedule and timeline management
- Knowledge of or experience in the Beauty, Fashion, Luxury, or Beverage Marketing or Communications sectors is preferred
- Reside in or be willing to relocate to Curitiba or the surrounding metropolitan area
Benefits
Comp & perks- Flexible medical and dental plans
- Prescription drug assistance and health allowance for family members
- Free psychotherapy sessions and 24/7 telemedicine
- Ongoing prevention, mental health, and vaccination programs
- Meal voucher (or on-site restaurant) and food allowance (including an additional Christmas allowance)
- Discounts of up to 40% on brands within our ecosystem
- Gympass/TotalPass membership for gyms and sports studios
- Home office allowance for hybrid and remote work arrangements
- Birthday day off
- Pet health insurance, partner benefits, and travel/accommodation programs
- Extended parental leave (180 days for mothers and 120 days for fathers)
- Support for parents of children with special needs and childcare assistance
- School supplies allowance and child nutrition credit
- Dedicated legal, psychological, and social support
- Private pension plan and life insurance
- Bereavement support following the loss of parents and payroll-deducted loans
- Transportation voucher and parking (depending on the work arrangement)