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Lead Editor, Leads & Microleads
Grupo Fênix. Edit VSLs, Ads, Leads, and Microleads for Direct Response campaigns .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in video editing for Direct Response campaigns, utilizing tools like Premiere Pro and After Effects to create persuasive audiovisual content. Exhibits strong storytelling skills, audience retention strategies, and a results-oriented mindset to optimize campaign performance.
Highest-signal resume keywords
Video Editing For Direct ResponsePremiere ProAfter EffectsStorytelling And Hook DevelopmentMotion Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingDirect Response CampaignsFunnel Structure UnderstandingPerformance Metrics KnowledgeScript InterpretationCreative Variations DevelopmentDynamic CutsCaptionsSound EffectsDigital Marketing
Soft Skills
CreativityAttention To DetailProactivityAdaptabilitySense Of Urgency
Tools & Technologies
AI Tools For Video EditingMotion Graphics Software
Industry Keywords
Nutraceuticals SectorConsumer BehaviorInternational Direct Response Operations
About the role
Key responsibilities & impact- Edit VSLs, Ads, Leads, and Microleads for Direct Response campaigns
- Develop different editing approaches based on the objective and stage of the funnel
- Work with hooks, storytelling, pacing, and audience retention
- Apply dynamic cuts, captions, motion graphics, music tracks, and sound effects
- Adapt videos and references for different formats, angles, and communication strategies
- Collaborate with the Copy and Media teams to align audiovisual execution with campaign strategies
- Develop creative variations for testing and optimization
- Make adjustments based on feedback and performance results
- Ensure technical quality, visual consistency, and timely delivery
Requirements
What you’ll need- Experience editing videos for Direct Response
- Hands-on experience with VSLs, Ads, Leads, and Microleads
- Proficiency in tools such as Premiere Pro, After Effects, or similar software
- Knowledge of storytelling, hook development, and audience retention
- Ability to interpret scripts and references and transform them into persuasive audiovisual content
- Understanding of funnel structure and conversion objectives
- Agility and organization when handling multiple requests
- Creative, analytical, and results-oriented mindset
- Experience with international Direct Response operations
- Experience in the nutraceuticals sector
- Knowledge of digital marketing and performance metrics
- Understanding of copywriting and consumer behavior
- Experience with motion design
- Familiarity with AI tools applied to video editing
- Sense of urgency and accountability
- Creativity and attention to detail
- Proactivity and autonomy
- Ability to receive feedback and make quick adjustments
- Adaptability and commitment to continuous learning
- Commitment to deadlines and quality
Benefits
Comp & perks- 100% remote work (home office)
- Growth opportunities
- Performance-driven environment focused on tangible results
- Culture of testing, validation, and continuous improvement
- Creative freedom guided by strategic direction