National Channel Manager

GWS Tool Group

. Develop, manage, and grow relationships with National Channel partners focused on private label programs and GWS standard product lines .

Posted 10/6/2026full-timeRemote • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in channel partner management, private label program support, and cutting tool solutions. Proven ability to analyze sales performance, develop growth strategies, and effectively communicate with cross-functional teams.

Highest-signal resume keywords

Channel Partner ManagementPrivate Label Program SupportSales Performance AnalysisCutting Tool KnowledgeCRM Systems Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Data AnalysisProduct Line ManagementOpportunity DevelopmentForecastingInventory ManagementContract ManagementMarket Feedback UtilizationProduct Launch CoordinationGrowth Strategy ExecutionCutting Tool Solutions

Soft Skills

Relationship BuildingEffective CommunicationTime ManagementOrganizationMultitasking

Tools & Technologies

Microsoft ExcelCRM SystemsReporting ToolsSales Management Systems

Industry Keywords

National ChannelDistribution ChannelsSupply ChainManufacturing ProcessesPrivate Label Programs

About the role

Key responsibilities & impact

Develop, manage, and grow relationships with National Channel partners focused on private label programs and GWS standard product lines
Identify private label and standard product conversion opportunities with channel partner leadership, category managers, procurement teams, metalworking specialists, and field sales organizations
Conduct regular business reviews evaluating sales performance, product line growth, inventory needs, program execution, and future opportunities
Support channel contracts, growth incentives, promotional programs, and partner-specific action plans
Collaborate with sales, marketing, product management, engineering, customer service, and operations to align offerings with partner requirements
Coordinate product training, launch support, sales collateral, and partner enablement activities
Use sales data, market feedback, CRM activity, and partner input to target high-value accounts, improve quote conversion, and increase share of wallet
Understand end-user demand, stocked product opportunities, competitive conversions, service expectations, and product availability
Address pricing, service, delivery, product availability, product rationalization, and new product launch requirements
Support trade shows, partner summits, field sales meetings, and strategic networking events
Prepare monthly, quarterly, and annual forecasts, partner performance reports, opportunity updates, and action plans
Maintain accurate partner account information, contacts, opportunities, meeting notes, and follow-up actions in sales management systems
Coordinate joint sales calls with channel partners, application specialists, product managers, and internal stakeholders
Represent GWS Tool Group professionally in partner interactions

Requirements

What you’ll need

Knowledge of cutting tools, manufacturing processes, distribution channels, supply chain, and standard product line management
Strong distribution or National Channel background with a focus in cutting tools is required
Experience supporting private label programs, standard product lines, channel contracts, or partner growth initiatives is preferred
Account management, channel management, or strategic partner management experience is preferred
Proven ability to develop new opportunities and expand existing channel partner relationships is ideal
Degree in sales, marketing, business, engineering, or a related field is highly regarded
Capable of preserving confidential or sensitive customer, channel, pricing, and commercial information
Strong understanding of channel partner business models, private label programs, product conversion strategies, and standard product line growth
Effective time management, organization, follow-up, and multitasking skills
Strong relationship-building skills with national account teams, regional sales teams, channel partner leadership, and internal cross-functional teams
Ability to understand customer applications and connect needs to appropriate standard, modified-standard, or private label cutting tool solutions
Able to identify, develop, and execute growth opportunities within National Channels
Effective written and verbal communication skills, including presenting product, program, and performance updates
Good team player and able to work well under pressure in a fast-paced sales environment
Proficient in Microsoft Excel, CRM systems, reporting tools, and sales performance tracking
Prolonged periods of sitting at a desk and working on a computer
Must be able to lift 15 pounds at times
Must be able to travel 50% of the time as required, including driving and flying

Benefits

Comp & perks

Travel required
Travel reimbursement or other compensation is not specified