Field Marketing Manager

Haast

. Run the US field marketing calendar end to end, including conference sponsorships, executive dinners, roundtables, and webinars .

Posted 9/23/2026full-timeRemote • New York • United StatesMid-LevelSenior💰 $110,000 - $120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing with a focus on field marketing, account-based marketing, and digital execution. Proficient in managing marketing campaigns, budgets, and utilizing HubSpot for effective marketing operations.

Highest-signal resume keywords

B2B Marketing ExperienceHubSpot ProficiencyAccount-Based Marketing (ABM)Event ManagementDigital Marketing Execution

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Field MarketingCampaign ManagementBudget ManagementEmail MarketingWebsite OptimizationSaaS MarketingPipeline GenerationSales EnablementCMS ManagementPaid Media Management

Soft Skills

Self-StarterStrategic ThinkingDetail OrientationCollaborationCommunication

Tools & Technologies

HubSpotLinkedIn AdsGoogle AdsCanva

Industry Keywords

Financial ServicesRegulated IndustryMulti-Region Marketing

About the role

Key responsibilities & impact

Run the US field marketing calendar end to end, including conference sponsorships, executive dinners, roundtables, and webinars
Manage event concepts, budgets, logistics, promotion, and follow-up
Build and execute account-based programs for priority accounts in collaboration with sales
Run integrated, pain-based campaigns combining field activity with outbound, content, and paid support
Manage HubSpot as the marketing system of record, including campaign builds, workflows, list management, and reporting
Run email marketing to support campaigns and nurture accounts through the pipeline
Develop co-marketing relationships with partners through joint events and shared campaigns
Support website content updates, landing pages, and ongoing optimization
Manage US paid media activation for campaigns and events
Build sales enablement materials for the US sales team
Support execution of global EU campaigns and coordinate with the broader team
Report directly to the VP of Marketing

Requirements

What you’ll need

5+ years of B2B marketing experience spanning field marketing and hands-on digital execution
Experience in SaaS or a similarly complex sale is ideal
Track record of running conferences, dinners, and webinars that generate pipeline
Experience running or supporting ABM programs alongside a sales team
Strong, hands-on HubSpot experience
Ability to own a budget and report on ROI
Experience supporting or coordinating global/multi-region marketing programs
Experience supporting website work, including CMS and landing pages
Self-starter comfortable setting strategy and executing details
Based in the US; Eastern time zone preferred
Willingness to travel approximately 30% for events
Experience marketing into financial services or another regulated industry is nice to have
Experience with paid media platforms such as LinkedIn Ads and Google Ads is nice to have
Basic design skills using Canva are nice to have
Legal right to work in the US

Benefits

Comp & perks

Equity and upside
Health Insurance
401k
Generous PTO
Ambitious, engineering-led culture with no red tape