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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B Technology and Cybersecurity within Financial Services, with a strong ability to translate technical capabilities into business value. Proficient in developing go-to-market strategies, customer-facing materials, and structured learning programs to drive solution adoption and revenue growth.
Highest-signal resume keywords
B2B Technology ExperienceCybersecurity ExpertiseFinancial Services KnowledgeProduct Management ExperienceDLT and Digital-Asset Technologies Understanding
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementProduct MarketingSolution ManagementSales EnablementCustomer-Facing Material CreationStructured Learning ProgramsGo-To-Market Strategy DevelopmentKPI TrackingMarket PositioningCompetitive Analysis
Soft Skills
Customer-FocusedCommercially MindedStrong StorytellerHighly Hands-OnStructured
Industry Keywords
CybersecurityFinancial ServicesDigital AssetsBankingCapital MarketsTokenizationStablecoinsDLT InfrastructureSmart ContractsAsset Management
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Own the market-facing definition, positioning, packaging and continuous evolution of Halborn's portfolio across Halborn ONE, cybersecurity services and technology-enabled advisory offerings
- Define target customers, use cases, value propositions, business outcomes, naming, positioning, packaging and messaging
- Identify opportunities to transform traditional services into repeatable, scalable, technology-enabled solutions
- Conduct structured discovery with strategic customers, prospects and partners
- Capture customer requirements, unmet needs, objections and buying criteria, translating recurring patterns into product and solution requirements
- Establish feedback loops with Sales, Customer Success and Advisory; track adoption, customer value and emerging demand
- Partner with Halborn Lab to shape the Halborn ONE and related modules roadmap
- Translate customer and field requirements into prioritized roadmap inputs and assess new modules for market relevance, differentiation and revenue potential
- Develop and improve solution briefs, product presentations, executive positioning, use-case narratives, case studies, sales plays, discovery guides, proposal content, FAQs and objection handling
- Own go-to-market readiness, launch plans, field materials, training and certification for new products, modules and solutions
- Track competitors, positioning, pricing and go-to-market models; maintain battlecards and win/loss insights
- Monitor banking, capital markets, custody, tokenization, stablecoins and DLT infrastructure developments
- Own recurring solution education and structured learning paths for GTM teams
- Develop the GTM Center Learning & Development component with Halborn Lab and HR, including role-based learning, assessments, certifications, recertification, gamification and onboarding curricula
- Act as a senior solution resource for strategically important opportunities, supporting discovery, solution design and executive communication
- Report and collaborate across SVP GTM, Halborn Lab, Advisory, Sales, Customer Success, Marketing, HR and Executive Leadership
- Drive KPIs including solution adoption, revenue contribution, cross-sell, win rates, launch quality, certification completion, new-hire productivity and customer-feedback incorporation into roadmap priorities
Requirements
What you’ll need- Significant experience in B2B technology, cybersecurity, financial services, enterprise software, fintech or digital assets
- Strong knowledge of the financial-services ecosystem, ideally including banking, capital markets, custody, FMIs, asset management or payments
- Strong understanding of DLT and digital-asset technologies, including blockchain architectures, tokenization, stablecoins, custody, smart contracts and associated security models
- Experience in field product management, product management, product marketing, solution management or sales enablement
- Ability to translate technical capabilities into business value for senior customers and sales teams
- Experience creating customer-facing product material and structured learning/certification programs
- Ability to operate across Product, Engineering, Sales, Marketing, Advisory and HR in a fast-moving environment
- Cybersecurity expertise within financial services or digital assets would be a strong advantage
- Customer-focused, commercially minded, market aware, technically credible, structured, a strong storyteller and teacher, and highly hands-on
Benefits
Comp & perks- Globally distributed team
- Independence and ability to make your own hours
- Work-for-yourself culture
- Passionate, evolving cryptocurrency industry
