Senior Field Marketing Manager, Events

Harness

. Own the strategy, planning, and execution of Harness' North America regional field marketing event portfolio, aligning investments with revenue goals, product launches, and regional go-to-market priorities .

Posted 9/30/2026full-timeUnited StatesSenior💰 $125,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B SaaS field marketing and event strategy, with a strong focus on driving measurable pipeline and revenue through effective stakeholder engagement and performance optimization. Proven ability to manage complex marketing programs and budgets while collaborating cross-functionally to achieve business objectives.

Highest-signal resume keywords

B2B SaaS Field MarketingIntegrated Event Strategy DevelopmentBudget ManagementStakeholder EngagementPerformance Metrics Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event ExecutionProject ManagementKPI TrackingMarketing Budget ManagementSponsorship Evaluation

Soft Skills

Organizational SkillsCollaborationPresentation SkillsRelationship BuildingAdaptability

Industry Keywords

Field MarketingGo-To-Market StrategyDemand GenerationEnterprise SalesEvent Production

About the role

Key responsibilities & impact

Own the strategy, planning, and execution of Harness' North America regional field marketing event portfolio, aligning investments with revenue goals, product launches, and regional go-to-market priorities
Build scalable event playbooks and operational frameworks that support multiple regions, product lines, and future organizational growth
Evaluate sponsorship opportunities and recommend event investments based on audience fit, pipeline potential, executive engagement, and business impact
Develop engagement strategies before, during, and after events to maximize interactions with high-value prospects and customers
Manage end-to-end event execution, including budget management, vendors, staffing, creative, production, logistics, and onsite operations, while ensuring a consistent and differentiated Harness brand experience
Track KPIs across engagement, pipeline, revenue influence, and ROI, using performance data and attendee insights to optimize event investments
Develop post-event recommendations that influence future investments, optimize performance, and improve overall event strategy
Partner closely with Sales, Product Marketing, Demand Generation, and Executive Leadership to create experiences that deliver measurable business impact

Requirements

What you’ll need

5+ years of experience in B2B SaaS field marketing, strategic events, or integrated marketing, with a strong focus supporting enterprise sales organizations
Proven success developing and executing integrated field marketing and event strategies that drive measurable pipeline, revenue, executive engagement, and brand awareness
Experience developing strong relationships with Sales counterparts and partnering cross-functionally with Demand Generation and Product Marketing to execute go-to-market initiatives
Exceptional organizational and project management skills, with the ability to manage multiple complex, high-impact programs simultaneously
Strong experience using performance metrics and insights to optimize marketing investments, measure ROI, and inform strategic decisions
Experience managing marketing budgets, agency relationships, vendors, and event production from planning through execution
Outstanding presentation and stakeholder engagement skills, with the ability to collaborate effectively with executives, customers, and external partners
Comfortable thriving in a fast-paced, high-growth environment with evolving priorities and a bias toward action
Ability and willingness to travel 25-30% of the time for on-site event management

Benefits

Comp & perks

Competitive salary
Comprehensive healthcare benefits
Flexible Spending Account (FSA)
Flexible work schedule
Employee Assistance Program (EAP)
Flexible Time Off and Parental Leave
Monthly, quarterly, and annual social and team building events
Monthly internet reimbursement