Sales Development Representative – SDR

Heidi Systems

. Research property management companies, residential real estate companies, and property owners .

Posted 10/16/2026contractBerlin • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in lead generation and qualification within the B2B sector, utilizing CRM systems and AI tools to enhance outreach and customer engagement. Proficient in native-level German, with strong communication skills to effectively connect with decision-makers in the real estate industry.

Highest-signal resume keywords

Native-Level GermanB2B Outbound ExperienceCRM Systems ProficiencyLead QualificationCold Calling

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationLead QualificationSales Metrics TrackingCustomer Relationship ManagementOutbound Sales Strategies

Soft Skills

Strong Listening SkillsResilienceStructured Work ApproachEffective Communication

Tools & Technologies

CRM SystemsLinkedIn Sales NavigatorAI ToolsChatGPTClaude

Industry Keywords

Property ManagementResidential Real EstateDecision-MakersStakeholdersIndustry Association Events

About the role

Key responsibilities & impact

Research property management companies, residential real estate companies, and property owners
Identify decision-makers for metering services
Contact potential customers by phone, email, and LinkedIn
Conduct initial conversations and qualify leads
Determine the number of units, contract term, and stakeholders involved in the decision
Schedule meetings and hand qualified, well-prepared leads over to the closing team
Maintain CRM data and document lead status
Track metrics such as dials, conversations, meetings, and show rates
Continuously improve scripts and sequences
Help build the outbound process, including target audiences, lists, messaging, tools, and AI
Attend industry association events and real estate trade fairs
Work directly with the founders and sales team
Incorporate customer feedback into the product, pitch, and pricing

Requirements

What you’ll need

Native-level German, both written and spoken
Enjoy making phone calls, including cold calls
Resilience in the face of rejection
Strong listening and questioning skills
Structured way of working and ability to set personal goals
Confident use of tools such as CRM systems, LinkedIn Sales Navigator, and AI tools such as ChatGPT and Claude
Initial experience in sales, customer-facing roles, or call centers is an advantage
1–3 years of B2B outbound experience is an advantage
Career changers are explicitly welcome

Benefits

Comp & perks

24 vacation days
Direct collaboration and daily mentoring from an experienced founder
Steep learning curve
High level of ownership and genuine scope to shape the role
Clear opportunity for permanent employment based on excellent performance
Opportunity to help build Heidi over the long term as one of its first 20 employees
Humorous and supportive culture
Regular team dinners and group events
Newly renovated historic office in Berlin Mitte, directly next to Monbijoupark
Access to a strong network in real estate, tech, energy, and venture capital