UX/UI Lead

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. Lead the user experience and interface design strategy for digital initiatives .

Posted 10/30/2026full-timeUruguaySeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in UX/UI design, leading digital initiatives, and applying design thinking methodologies. Proficient in creating user-centered solutions while ensuring accessibility compliance and leveraging data-driven insights for continuous improvement.

Highest-signal resume keywords

UX/UI DesignFigmaAgile MethodologiesUX ResearchDigital Accessibility (WCAG)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

User Experience DesignInformation ArchitectureInteraction DesignService DesignDesign SystemsExperience MetricsDigital AnalyticsPrototypingWireframingCustomer Journey Mapping

Soft Skills

EmpathyEffective CommunicationStrategic ThinkingAnalytical SkillsMentoring

Tools & Technologies

FigmaMiroAdobe Creative SuiteMazeOptimal WorkshopJiraConfluence

Industry Keywords

Design ThinkingUser-Centered SolutionsDigital InitiativesContinuous ImprovementCustomer Experience

About the role

Key responsibilities & impact

Lead the user experience and interface design strategy for digital initiatives
Define UX/UI standards, guidelines, and best practices
Promote a customer-centered, evidence-based culture
Mentor UX/UI designers and provide methodological guidance
Align with the client’s regional design teams and design agencies
Lead UX Research using quantitative and qualitative methodologies
Plan and run interviews, usability tests, workshops, focus groups, and user validations
Identify insights and improvement opportunities from behavioral data and customer feedback
Facilitate Discovery and Design Thinking processes
Design customer journeys, service blueprints, user flows, and information architectures
Create low- and high-fidelity wireframes and prototypes
Design omnichannel experiences for web, mobile, and other digital channels
Ensure consistency with corporate Design Systems
Ensure WCAG accessibility compliance and incorporate inclusive design principles
Run accessibility assessments and propose improvements
Collaborate with Product Owners, Architects, Functional Analysts, and development teams
Support implementation and ensure fidelity to the design
Participate in refinements and define user stories
Validate deliverables before release
Define experience and usability metrics and analyze NPS, digital adoption, conversion, and satisfaction
Generate data-driven recommendations for continuous optimization
Oversee a continuous improvement roadmap for digital channels

Requirements

What you’ll need

6+ years of experience in UX/UI, Product Design, or Customer Experience
Experience leading complex digital initiatives
Experience working with Agile, Scrum, and Kanban teams
Bachelor’s degree in Design, Marketing, or related fields
Knowledge of UX Research, Design Thinking, Service Design, information architecture, interaction design, and Design Systems
Knowledge of digital accessibility (WCAG)
Knowledge of experience metrics and digital analytics
Strong command of Figma (mandatory)
Experience with Miro, Adobe Creative Suite, Maze, Optimal Workshop, Jira, and Confluence
Ability to influence without authority, facilitate workshops, and align stakeholders
Experience mentoring and developing talent
Understanding of business objectives and digital metrics, with ability to translate commercial needs into user-centered solutions
Strategic thinking, analytical skills, autonomy, and customer orientation
Empathy and effective communication
Innovation and drive for continuous improvement
Based in Uruguay and available for a hybrid setup (3 days on-site and 2 days remote per week)

Benefits

Comp & perks

Work you're genuinely proud of
Hybrid work arrangement: three days a week on-site and two days remotely
Team-oriented and supportive work environment
Mentoring and talent development opportunities
Continuous learning and new challenges
Opportunity to work with ambitious clients and complex digital initiatives